Open to opportunities

Abhishek Bhattacharya

@abhishek55

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Performance marketing leader blending Google/Meta expertise with analytics-driven campaign growth.

India

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What I'm looking for

I’m looking for a data-driven digital marketing role where I can lead performance campaigns on Google and Meta, own analytics-to-storytelling insights, and collaborate with stakeholders to drive measurable growth with strong compliance.

I’m a digital media and marketing professional with 20+ years of experience across digital media management and marketing, campaign management, content strategy, and CMS operations. I bring a strong blend of creative insight and technical expertise, built through hands-on delivery of large-scale events, client-driven campaigns, and monetization-focused projects.

Since 2021, I’ve served as a Performance Marketing Analyst, leading the digital marketing team and overseeing the full operational lifecycle of high-impact advertising campaigns across Google and Meta. I transform complex web traffic data into actionable insights, then synthesize them into clear presentations that bridge technical performance with client business goals—so every marketing spend is backed by an analytical narrative of growth.

Earlier, I led end-to-end media operations as an Assistant Manager - Digital Marketing and managed media planning, A/B testing, technical SEO, lead acquisition, analytics, and performance reporting as a Campaign Manager. I’m highly skilled in Google & Meta ad platforms, SEO, CRM systems, Google Analytics, and reporting with Tableau/Power BI, and I pride myself on process-driven execution, compliance, and transparent stakeholder communication.

Experience

Work history, roles, and key accomplishments

Current

Performance Marketing Analyst

Current

Mileage Advertising

Jan 2021 - Present (5 years 5 months)

Led end-to-end performance marketing operations for high-impact Google and Meta campaigns, translating complex web traffic data into actionable insights for client growth goals. Built client-facing analytics presentations and supported digital campaigns across multiple verticals, including real estate, retail, government departments, and education.

Google Ads Meta Ads Manager Performance Marketing Google Analytics Tableau Power BI SEO Campaign Optimization Data Analysis

Assistant Manager - Digital Marketing

Astral Advertising & Marketing India Pvt. Ltd.

Jan 2017 - Jan 2020 (3 years)

Managed end-to-end digital media operations for corporate clients, including campaign metrics analysis and data visualization. Led social media and PPC delivery, applied advanced SEO techniques, and supported full-scale CRM integrations to optimize marketing performance.

Digital Marketing Operations Social Media Management PPC Google Ads SEO Data Visualization CRM Integration HubSpot Mailchimp performance reporting

Campaign Manager

Sharad Advertising Pvt. Ltd.

Jan 2013 - Jan 2016 (3 years)

Owned media planning and strategy along with digital ad operations across performance reporting, analytics, and lead acquisition. Conducted A/B testing, executed technical SEO and advanced keyword research, and delivered performance insights using Facebook Ads.

Media Planning Digital Ad Operations A B Testing Technical SEO Keyword Research Facebook Ads Marketing Analytics performance reporting

Media Manager

Continental Advertising

Jan 2012 - Jan 2013 (1 year)

Developed email campaign execution and social media strategies to increase clients’ virtual presence with website conversion outcomes. Spearheaded a viral campaign for NIFT’s admissions and managed related digital promotion activities.

Email Marketing Social Media Strategy Conversion Optimization Campaign Management Viral Campaigns Audience Building Marketing Analytics