Darshan S
@darshanbafna
Dedicated and results-driven digital marketing professional
What I'm looking for
As a seasoned digital marketing professional with nearly 5 years of experience, I have developed and executed successful media buying and planning strategies that drive brand awareness, generate leads, and increase conversions. With expertise in optimizing campaigns through data-driven insights and continuous testing, I have achieved significant improvements in key performance metrics.
With a passion for staying updated on industry trends and emerging technologies, I am a proactive problem-solver with a strong ability to manage client relationships, provide strategic guidance, and deliver measurable results. My expertise spans across various digital channels, including search, social, content, OTT, music streaming, display, video, and programmatic.
I am a collaborative team player with a strong work ethic, always striving to maximize digital marketing effectiveness and drive business growth.
Experience
Work history, roles, and key accomplishments
Manager - Reach & Performance Solutions
Digital Refresh Networks
Feb 2021 - Mar 2023 (2 years 1 month)
Developing comprehensive paid media strategies aligned with the overall marketing goals and target audience. Planning, setting up, and managing paid media campaigns across various channels such as search engines, social media platforms, display advertising networks, and video platforms. Conducting audience research and utilizing data analytics to understand the target audience's demographics, beha
Manager - Media Planning
Interactive Avenues
Sep 2022 - Dec 2022 (3 months)
Dedicated and results-driven digital marketing professional with nearly 5 years of experience in developing and executing successful digital marketing strategies. Proficient in leveraging various channels such as Search, Social, Content, OTT, Music Streaming, Display, Video, Programmatic, Quick Commerce, etc to drive brand awareness, generate leads, and increase conversions. Demonstrated expertise
Sr. Executive PPC & Analytics
Team Pumpkin
Mar 2020 - Dec 2020 (9 months)
Assisting with the setup and implementation of paid media campaigns across platforms such as search engines, social media platforms, display networks, and video platforms. Collaborating with the creative team to develop ad copy, headlines, and creative assets that align with campaign objectives and resonate with the target audience. Assisting with audience research and analysis to identify relevan
Digital Marketing Consultant
Freelancer- Self employed
Jul 2019 - Mar 2020 (8 months)
Collaborate with clients to understand their business goals, target audience, and marketing objectives. Develop comprehensive digital marketing strategies tailored to meet their specific needs and align with their overall business strategy. Plan, implement, and manage digital marketing campaigns across various channels, including search engine marketing (SEM), social media marketing (SMM), content
Digital Marketing Trainer
Digital Academy 360
Sep 2018 - May 2019 (8 months)
Trained individuals on key digital marketing topics such as WordPress Website Designing, SEO, Inbound Marketing, Social Media Marketing, E-Commerce Marketing, Affiliate Marketing, Content Marketing, Email Marketing, Google Ads / Search Engine Marketing, Google My Business, Google Webmaster Tool, Google Analytics, Google AdSense, Social Media Optimization, Mobile App Store Optimisation, Lead Genera
Education
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Darshan hasn't added their education
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