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Arpit GuptaAG
Looking for a job

Arpit Gupta

@arpitgupta4

I scale e-commerce revenue through Meta and Google Ads.

India
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What I'm looking for

I'm open to Performance Marketer, Media Buyer, and Google Ads Specialist roles across India or remotely, where I can manage paid media, diagnose underperforming campaigns, lower CPA, and scale revenue.

I've managed Meta Ads across four Shopify e-commerce stores at Drims Ally, overseeing ₹10L+ in monthly spend and generating ₹6M+ in revenue at an average ~2x ROAS. I scaled a flagship product campaign to 2.67x ROAS, ₹100 CPA, 4.5% CTR, and 10% CVR, selling 1,500+ units from a single ad.

At Communicadence India, I planned Google Search, Performance Max, and Meta campaigns, reducing a healthcare lead-generation CPL from approximately ₹165 to ₹23 and generating 388 leads on a ₹9,000 test budget. I use GA4, GTM, Meta Pixel, and Conversion API to validate performance and improve attribution.

Across e-commerce, healthcare, real estate, hospitality, and other local-service verticals, I connect campaign data, audience research, creative testing, and bidding decisions to lower CPA and scale revenue.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

VA

Vidya Bharti Mahavidyalaya, Amravati

Bachelor of Commerce, Commerce

Grade: 9.1 CGPA

Pursued a Bachelor of Commerce degree, achieving a CGPA of 9.1.

Tech stack

Software and tools used professionally

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