Prachi Shroff
@prachishroff
Business Analyst blending strategy and retail analytics to deliver end-to-end, decision-ready insights.
What I'm looking for
I’m a business and strategy-focused analyst with experience across business analysis, retail analytics, and market research. In two years, I delivered a $400K safety-critical project for a Fortune 500 theme park and identified $7.5Mn+ in revenue and cost initiatives for a leading Indian fashion brand.
I’m comfortable owning analysis end-to-end—from raw data to stakeholder recommendation. At A.T. Kearney, I led retail strategy work across profitability, pricing gaps, and industry benchmarks, built an Excel-based range architecture tool, and designed seasonal allocation and replenishment plans covering logistics and warehouse operations.
I also bring practical, impact-driven execution: a scientific style-buying framework estimated a $1.6Mn+ gain, and I spearheaded a fast fashion pilot introducing 10–12 styles within a 45–60 day design-to-shelf timeline. I’m now seeking a BA/Strategy Analyst role in a quality-driven global environment where data leads to measurable business outcomes.
Experience
Work history, roles, and key accomplishments
Independent Consultant
Self Employed
Sep 2024 - Present (1 year 9 months)
Conducted data-driven research to identify demand patterns and product-market fit across digital marketplaces and created user journey maps for a mental health app, translating business requirements into client-ready decks.
Senior Business Analyst
A.T. Kearney Consulting (India) Pvt. Ltd.
Dec 2023 - Aug 2024 (8 months)
Identified 10+ strategic initiatives with an estimated annual benefit of $7.5Mn+ across cost and revenue measures, owning the Large Format Store (LFS) channel end-to-end. Built an Excel-based range architecture tool and allocation/replenishment plans, contributing to an estimated $1.6Mn+ gain and running a fast fashion pilot introducing 10–12 new styles in a 45–60 day design-to-shelf cycle.
Summer Intern
Aditya Birla Health Insurance
Apr 2022 - May 2022 (1 month)
Mapped the claims customer journey and backend digital processes, identifying turnaround and communication gaps, and recommended automated backend tracking with AI/ML integration to optimize claims resolution.
Led a $400K safety-critical computer vision project for a Fortune 500 theme park across 50+ rides and two use cases, contributing to 3x revenue expansion and securing two additional contracts. Automated ride safety monitoring with AI detection, reducing latency to under 2 seconds, and coordinated client and cross-functional execution with daily scrums, sprint planning, and executive stakeholder de
Education
Degrees, certifications, and relevant coursework
Indian Institute of Management Udaipur
Master of Business Administration, Business Administration / Strategy
2021 - 2023
Grade: CGPA: 3.18 / 4.0
Earned an MBA at IIM Udaipur (CGPA: 3.18 / 4.0). Completed the program from 2021 to 2023.
M.S. Ramaiah Institute of Technology
Bachelor of Engineering, Mechanical Engineering
2015 - 2019
Grade: CGPA: 9.5 / 10 (Silver Medalist & Class Topper)
Completed a B.E. in Mechanical Engineering (CGPA: 9.5 / 10) at M.S. Ramaiah Institute of Technology. Graduated in 2019 with Silver Medalist and Class Topper honors.
Availability
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Authorized to work in
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