Annabelle Baroja
@annabellebaroja
Global marketing and sales enablement project manager driving cross-functional growth.
What I'm looking for
I am a results-driven global marketing and sales enablement project manager with extensive experience leading B2B and B2C initiatives across SaaS, MaaS, Fintech, Real Estate, and Technology sectors. I lead agile teams, manage product backlogs, design partner enablement and sales training programs, and optimize processes to deliver measurable growth and exceptional client experiences.
Throughout my career I have owned global partner enablement, developed scalable onboarding and certification programs, and executed multi-channel marketing campaigns across Asia-Pacific, Europe, and the US. I prioritize stakeholder alignment, data-driven decision making, and continuous improvement to help organizations scale and achieve strategic objectives.
Experience
Work history, roles, and key accomplishments
Senior Project Coordination Specialist
2X Philippines
Jun 2024 - Present (1 year 9 months)
Acts as Agile team leader managing sprint capacity planning, backlog grooming, and execution while leading multiple B2B SaaS marketing projects to deliver measurable results and streamline processes using Asana.
Partnership Manager
BruntWork
Dec 2023 - May 2024 (5 months)
Established and managed lending partner relationships in Australia and the UK, facilitated referral agreements and integrations, and served as primary partner point of contact to maintain ongoing communications and operations.
Owned global partner enablement programs and training/certification plans, developed scalable onboarding and measurement frameworks, and implemented partner communications to improve channel capabilities and revenue outcomes.
Customer Experience Manager
Parallels
Oct 2017 - Sep 2022 (4 years 11 months)
Managed APAC partner relationships and B2B marketing execution, developed sales presentations and pipelines, and drove cross-sell/up-sell activities to support client campaign performance and lead generation.
Marketing Associate
Parallels
Sep 2015 - Oct 2017 (2 years 1 month)
Supported telemarketing and event promotion for Asian prospects, proofread marketing copy, monitored competitor activity, and tracked campaign metrics to help achieve sales goals.
Senior ESL Trainer
51Talk English International
Nov 2014 - Dec 2015 (1 year 1 month)
Designed and delivered interactive ESL lessons for adult learners, produced a student newsletter to augment practice, and led group sessions to improve language proficiency.
Client Service Associate
Teletech
Aug 2013 - Sep 2014 (1 year 1 month)
Provided customer support, researched special product sources to meet client needs, and escalated complex client issues to management to ensure service quality.
Technical Support Representative
Alorica Pacific Rim
Mar 2009 - Sep 2012 (3 years 6 months)
Delivered remote technical and billing support, reviewed support cases for accuracy, recommended process improvements, and assisted customers with ticketing and travel inquiries.
Education
Degrees, certifications, and relevant coursework
Kingston International School Pte Ltd
Postgraduate Diploma in Business, Business
2022 - 2023
Completed a postgraduate diploma program in business via e-learning from May 2022 to March 2023.
De La Salle Lipa
Bachelor's degree, Hotel and Restaurant Management
2005 - 2009
Earned a bachelor's degree focused on hotel and restaurant management from June 2005 to April 2009.
Canossa Academy
High School Diploma, Secondary Education
2000 - 2005
Completed secondary education at Canossa Academy from June 2000 to April 2005.
Availability
Location
Authorized to work in
Job categories
Skills
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