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Ankur Pandey

@ankurpandey1

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Data-driven product marketing manager driving SaaS growth through SEO/SEM and lifecycle automation.

India

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What I'm looking for

I’m looking to own end-to-end SaaS growth—GTM and positioning, SEO/SEM, and lifecycle automation—using data and scalable workflows to improve activation, pipeline, and ROAS in a fast-moving team.

I’m a product and growth marketer with 5+ years building data-driven marketing systems for SaaS brands. I grew from SEO content into full-stack marketing—owning GTM strategy, lifecycle automation, email/CRM, and paid + organic growth.

In my current role, I own product positioning and GTM for a global SaaS CDN brand, driving pipeline growth across inbound and outbound. I launched SEO/SEM campaigns that grew organic visibility by 20%+ and improved ROAS through A/B testing.

I build scalable automation with Make.com and n8n, designing lifecycle workflows that cut manual effort by 60% while lifting activation by 26%. I also manage G2 and Capterra review programs, growing verified reviews by 30%+ and improving lead quality.

Earlier, I delivered measurable outcomes across performance and SEO/content: reducing idle capacity by 35% for sports club partners, and lifting DM booking conversions by 40% with WhatsApp and Reels funnels. I’ve also driven 11% organic growth in 6 months by improving keyword targeting, on-page optimization, and structured blog refreshes.

Experience

Work history, roles, and key accomplishments

Current

Product Marketing Manager

Current

5centsCDN

Oct 2023 - Present (2 years 6 months)

Owned GTM strategy and product positioning for a global SaaS CDN brand, driving pipeline growth across inbound and outbound channels. Launched SEO/SEM campaigns (20%+ organic visibility), improved ROAS via A/B testing, and built Make.com/n8n lifecycle workflows that cut manual effort by 60% and increased activation by 26%.

GTM Strategy Product Positioning SEO SEM A B Testing Lifecycle Marketing Make.Com N8n Email Automation

Performance Marketing Strategist

Pi Play

Oct 2024 - Mar 2025 (5 months)

Executed performance campaigns for 10–12 sports club partners, reducing idle capacity by 35%. Built WhatsApp and Reels DM booking funnels with automated sequences, increasing conversion rates by 40%.

WhatsApp Marketing Reels DM Booking Funnels Conversion Rate Optimization Funnel Optimization

SEO and Content Marketing Strategist

TheSEOExpert

Dec 2021 - Jun 2023 (1 year 6 months)

Grew organic traffic by 11% in 6 months through keyword research, on-page optimization, and a structured blog refresh program. Conducted full-site technical SEO audits and optimized 50+ posts to improve featured snippet eligibility.

Keyword Research On Page SEO Technical SEO

SEO Content Strategist

BaaziBazaar

Oct 2021 - Dec 2021 (2 months)

Researched and published SEO-optimized blog content targeting high-intent keywords to support organic rankings. Conducted on-page audits to improve search visibility and performance.

On Page Auditing Content Publishing SEO Optimization SEO Strategy