
anine lombard
@aninelombard
I drive sales growth, customer retention, and digital marketing campaigns.
What I'm looking for
At East Rand Brazilian Jiu-Jitsu, I closed 180+ new memberships in 2025 and generated more than R121,000 in new monthly recurring revenue through consultative sales and relationship building.
I’ve managed full sales pipelines, customer retention, business development, operations, and digital marketing across sports, medical products, and international client markets. At Dollamur Sports Surfaces SA, I helped generate over R2 million in total sales for a startup sports infrastructure brand.
I enjoy high-energy, people-focused work where I can build trust, guide confident buying decisions, and turn customer insights into stronger campaigns and long-term loyalty.
Experience
Work history, roles, and key accomplishments
Customer Retention Specialist
Katkin
Jun 2026 - Present (3 months)
Conducts outbound customer calls to strengthen relationships and improve retention. Identifies cancellation trends and collaborates with the marketing team to inform retention campaigns.
Sales, Marketing & Operations Manager
East Rand Brazilian Jiu-Jitsu
Jan 2021 - May 2026 (5 years 4 months)
Closed 180+ new memberships in 2025, generating over R121,000 in monthly recurring revenue. Managed 900+ inbound sales enquiries and led a junior sales team, front-of-house operations, and community outreach initiatives.
Sales and Senior Marketing Manager
Scarab Sports
Feb 2021 - Dec 2023 (2 years 10 months)
Managed full sales pipeline and achieved consistent quarterly revenue targets of R60,000+. Led national pop-up sales teams and collaborated with international suppliers.
Sales & Business Development Manager
Dollamur Sports Surfaces SA
Jan 2020 - Dec 2022 (2 years 11 months)
Played a key role in launching and scaling a startup sports infrastructure brand, generating over R2 million in total sales. Managed the entire commercial pipeline and built long-term partnerships with repeat commercial clients.
Social Media, Online Sales & Marketing Specialist
Cranium Medical Products
Jan 2018 - Dec 2020 (2 years 11 months)
Converted inbound leads via Salesforce CRM and Monday. Managed international client relationships across multiple countries and created and posted all content and online ads.
Social Media Management, Digital Lead Co-ordinator
Tamm Industrial Supply
Jan 2017 - Dec 2018 (1 year 11 months)
Created, planned, and posted all content and online ads. Managed inbound digital leads from Facebook, Google, and website channels, directing queries to relevant departments.
International Registrations Specialist
VAT IT
Jan 2016 - Dec 2017 (1 year 11 months)
Managed international inbound digital leads and liaised with customers via telephone and email to complete VAT registration documentation within deadlines. Maintained excellent client and accounts relationships.
Reception and Administration Assistant
Dunvegan Medical Centre
Jan 2013 - Dec 2015 (2 years 11 months)
Served as the first point of contact for patients, managing inbound calls, appointment scheduling, and front-desk reception. Maintained confidential patient records and managed patient accounts.
Sales Assistant and Merchandising
Levi's Eastgate
Jan 2011 - Dec 2011 (11 months)
Provided sales assistance and merchandising support in a retail environment.
Sales Assistant and Merchandising
Billabong Eastgate
Jan 2010 - Dec 2010 (11 months)
Provided sales assistance and merchandising support in a retail environment.
Education
Degrees, certifications, and relevant coursework
University of South Africa
Bachelor of Arts, Health and Social Services
2014 - 2019
Earned a BA in Health and Social Services with a focus on Psychological Counseling from the University of South Africa from 2014 to 2019.
Jeppe High School for Girls
Matric (National Senior Certificate), General
2008 - 2012
Completed Matric (National Senior Certificate) at Jeppe High School for Girls from 2008 to 2012.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Skills
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