Aniket Agarwal
@aniketagarwal1
Marketing and brand manager leveraging AI tools to drive growth and digital engagement.
What I'm looking for
I am a marketing and brand management professional with hands-on experience in digital campaigns, product launches, and influencer-led growth. I blend creative storytelling with data-driven decision making to increase brand salience and commercial performance.
At Swiss Beauty I revamped digital catalogues and CRM, boosting marketplace sales by 15%, increasing CRM open rates from 2% to 18%, and leading a campaign that generated 300M+ impressions and lifted D2C orders 58%. I also managed GTM strategies, PR, and multi-channel collaborations that won industry recognition.
Currently I lead brand efforts at Mila Beaute while freelancing as an AI & content reviewer, verifying and improving AI-generated outputs and translating English–Hindi content. I bring strong skills in content strategy, campaign execution, and AI-assisted creative workflows.
Experience
Work history, roles, and key accomplishments
Brand Manager
Mila Beaute
Aug 2024 - Present (1 year 2 months)
Cultivated brand voice and grew visibility through social and influencer marketing, executed GTM strategies for new product launches, and managed marketing budgets to drive category and business growth.
AI & Content Reviewer
Freelancer
Jul 2024 - Present (1 year 3 months)
Verified and corrected AI-generated text, image, and video outputs for accuracy and clarity, conducted English–Hindi translations, and provided structured feedback to improve content quality.
Marketing Communications & Content Manager
Swiss Beauty
Dec 2022 - Present (2 years 10 months)
Revamped digital catalogue to increase sales by 15%, led CRM improvements raising open rates from 2% to 18%, and conceptualized a campaign with 300M+ impressions that boosted D2C orders 58% and earned industry awards.
Sr. Executive Marketing
The Moms Co.
Oct 2021 - Apr 2022 (6 months)
Developed platform-specific content and persuasive copy to drive engagement and conversions, managed CRM initiatives, and supported NPD from concept to launch to strengthen brand messaging.
Content Writer
Essence Software Solutions
Feb 2020 - Oct 2021 (1 year 8 months)
Owned PDP and marketplace content, collaborated with SEO and design teams to optimize on-site and marketplace assets, supported GTM strategy and international launch coordination.
VCS Associate
Amazon
Aug 2018 - Jul 2019 (11 months)
Handled customer queries and resolved issues efficiently to maintain satisfactory service levels and minimize resolution time.
Education
Degrees, certifications, and relevant coursework
Jaipur National University
Bachelor of Business Administration, Business Administration
2015 - 2018
Completed a Bachelor's degree in Business Administration with coursework in marketing, management, and business strategy.
Tagore Public School
Intermediate, Intermediate
2011 - 2013
Completed Intermediate (higher secondary) education preparing for undergraduate studies.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
aniketagarwal.contently.comJob categories
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