Angelika User

Partner with client leadership to map workflows, document standard operating procedures, and coordinate rollout of structural improvements. Lead client engagements from process diagnostics through rollout and handoff.

Executed high-volume operational workflows while maintaining high levels of data accuracy and strict adherence to process integrity and compliance standards. Audited complex documentation packages and identified friction points to reduce turnaround time.

Oversaw full-cycle application workflows while ensuring compliance with established procedures. Performed detailed verification and maintained accurate records across customer applications.

Spearheaded strategic growth initiatives, aligning executive leadership, product, and creative teams with external partners. Oversaw website development from planning through launch, coordinating UX, content, and technical execution.

Launched a new retail destination with zero existing tenant pipeline and no dedicated team, independently developing the commercial outreach strategy and operational launch plan. Increased mall occupancy from 0% to over 80% within six months.

Led execution of a new software product launch, coordinating campaign planning, sales enablement, and partner communications. Built B2B communication workflows in Mailchimp and HubSpot to support customer engagement.

Built and structured the marketing function from the ground up, establishing processes, workflows, and team responsibilities. Designed a customer engagement process that increased daily store traffic by approximately 200 visitors.

Bachelor of Arts degree from The Belarusian State University of Culture and Arts.

Advanced Program in Marketing & Business Management from the Institute of Privatization and Management.

Professional Certification in Marketing & Management from the University of Virginia Darden School of Business.