Looking for a job

Angela Paez

@angelapaez

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I build data-driven beauty brand strategies, AI automation, and customer insights that grow sales.

Colombia

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What I'm looking for

I'm looking to combine brand management, marketing, data analytics, AI, and automation to build smarter, measurable, consumer-centered strategies that improve campaigns, sales growth, and operational efficiency.

I've managed fragrance and beauty brands for Puig, Distribeaute SA, and Franks Store, translating sales, consumer, and market data into stronger commercial strategies. At Franks Store, I increased sales by 25% through promotions, cross-selling, and product recommendations.

At Distribeaute, I supported LVMH luxury fragrance brands including Givenchy, Kenzo, Creed, La Prairie, and Memo, increasing sell-out by 10% while keeping event budgets below 25% of A&P. At Puig, I used sales reporting and KPI analysis across approximately 30 stores and key retailers to strengthen brand positioning and improve team productivity.

I'm combining brand management with Data Science, Analytics, AI, and automation through Python, SQL, Power BI, n8n, Claude, and predictive analytics. My projects include churn prediction, interactive Streamlit vehicle-market analysis, and data visualizations designed to support practical business decisions.

Experience

Work history, roles, and key accomplishments

Brand Manager

Franks Store LTD

Feb 2025 - Jun 2026 (1 year 4 months)

Managed brand strategy and positioning for Essence & Catrice, including promotions, launches, and activations. Increased sales by 25% through promotional strategies and cross-selling, contributing to exceeding monthly sales targets by 115%.

Brand Strategy Consumer Insights Sales Analysis Merchandising Cross Selling