Looking for a job

Andres Felipe Uprimny

@andresfelipeuprimny

Message

Marketing Director at Re:claimed who grew a luxury wood brand and built its AI-powered marketing ecosystem.

United Kingdom

Message

What I'm looking for

I’m focused on leveraging AI and automation to amplify impact, improve decision-making and unlock new opportunities for growth.

At Re:claimed, I lead marketing strategy, brand positioning, digital growth and business development for a luxury wood brand. I helped evolve a founder-led company into an internationally recognized luxury brand, building its marketing function, digital ecosystem and data infrastructure.

I contributed to the company’s growth from approximately $500–700k in annual revenue when I joined to more than £2m in its strongest year. I also built SEO into the company’s primary acquisition channel, achieving #1 organic rankings in the UK for several important commercial search terms.

I designed and implemented an AI-powered marketing and automation ecosystem to centralize data and improve lead tracking, attribution and KPI reporting. I’m now focused on using AI and automation to amplify impact, improve decision-making and unlock new growth opportunities.

Experience

Work history, roles, and key accomplishments

Current

Marketing Director

Current

Re:claimed

Jan 2015 - Present (11 years 9 months)

Leading marketing strategy, brand positioning, digital growth, and business development for a luxury wood brand. Contributed to growth from approximately $500-700k to over £2m in annual revenue.

Brand Strategy Digital growth SEO AI Automation Data Analysis KPI Reporting Marketing Attribution Team Leadership Business Development

Social Development Programme

TaraVia Business School

Jan 2014 - Dec 2014 (11 months)

Participated in a 4-month social development programme, delivering classes and workshops focused on education, culture, and soft skills.

Education Cultural Awareness Soft Skills Training

Marketing & PR

AIESEC

Jan 2012 - Dec 2013 (1 year 11 months)

Promoted to lead the Marketing & PR function, driving visibility, recruitment, and member engagement in a multicultural environment.

Marketing Public Relations Recruitment Engagement

Marketing Trainee

Novartis

Jan 2011 - Dec 2012 (1 year 11 months)

Completed a marketing trainee placement through Universidad de La Sabana, supporting marketing materials, visual communications, and projects within Novartis.

Marketing visual communication Project Support