Open to opportunities

Angela Derit

@angeladerit

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Marketing Director with 15+ years driving data-driven brand growth and integrated communications.

Philippines

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What I'm looking for

I am seeking senior marketing leadership roles where I can lead data-driven brand and growth strategies, mentor teams, and deliver measurable revenue and market-share impact.

I am a results-driven Marketing Director with over 15 years of international experience in marketing, public relations, brand management, and integrated communications. I leverage data-driven strategies and Six Sigma methodologies to increase brand awareness, drive customer engagement, generate qualified leads, and maximize ROI.

I have led cross-functional teams and end-to-end go-to-market programs across CPG, automotive, hospitality, and corporate sectors, delivering measurable business impact—including substantial revenue, market-share and sales growth—and consistently strengthening brand equity across diverse markets.

Experience

Work history, roles, and key accomplishments

Current

Investment Consultant

Current

PRU Life UK

May 2024 - Present (2 years 1 month)

Provide financial advisory by assessing client objectives and risk profiles to recommend investment and insurance solutions, building client portfolios and driving business growth since May 2024.

Financial Advisory Client Relationship Management Portfolio Review & Compliance Consultative Selling Market Analysis Prospecting

Marketing Director

Consumer Packaged Goods (CPG)

Apr 2021 - May 2024 (3 years 1 month)

Directed product planning and integrated marketing campaigns that increased product revenue by 60% and grew market share 25%, driving 80% sales growth within 90 days through customer-insight-led strategies.

Brand Management Go To Market Strategy Campaign Management Customer Insights Performance Marketing Product Positioning Media Planning

Business Development Lead

KIA Motors, AMTC

Jan 2020 - Oct 2020 (9 months)

Established strategic client relationships and secured new accounts across airlines, oil & gas, and healthcare, driving a 15% revenue increase within two months and expanding retail sales by 45% within 120 days.

Business Development Sales Strategy Key Account Management B2B | Partnerships Market Research CRM Negotiation

Sales & Marketing Manager

Swiss-Belhotel, Ramada Encore by Wyndham

Oct 2018 - Dec 2019 (1 year 2 months)

Directed revenue and marketing strategies that doubled Q4 revenue and boosted sales by 70% in 60 days, implemented revenue management tactics to improve RevPAR and increase repeat business by 80%.

Revenue Management Digital Marketing Direct Sales Campaign Optimization Event Management Client Relationship Management Adobe Creative Suite

Sales & Marketing Consultant

A&M Graphic Design Co.

Nov 2017 - Sep 2018 (10 months)

Developed client proposals and promotional packages that expanded the client base and drove a 90% increase in sales across telecommunications, real estate, and consumer electronics accounts.

Consultative Sales Proposal Development Campaign Strategy Market Segmentation Project Coordination

Sales & Marketing Head

Corp Executive Hotel

Dec 2015 - Oct 2017 (1 year 10 months)

Led sales and marketing initiatives that increased annual revenue 80%, generated a 15% sales uplift within 60 days, and earned international hospitality awards for the property.

Strategic Planning Digital Platform Launch Sales Leadership Stakeholder Management Event Promotion

Sales & Marketing Manager

Loqui & Associates

Mar 2014 - Nov 2015 (1 year 8 months)

Led integrated sales, marketing, and PR strategies that delivered a 90% increase in new business acquisition and tripled sales revenue through targeted growth initiatives.

Integrated Marketing PR Strategic Planning Client Acquisition Revenue Growth Campaign Execution Media Relations

Sales Supervisor

Hala Group of Aqua Park

Jun 2013 - Feb 2014 (8 months)

Secured corporate accounts and sponsorships, generating QR 500,000 and driving a 90% nationwide sales increase through targeted sales and marketing strategies.

Corporate Sales Sponsorship Negotiation Partnership Development Marketing Strategy B2B Sales Revenue Generation Account Management

Account Manager

Switch Middle East

Mar 2009 - May 2013 (4 years 2 months)

Captured new business and managed high-profile clients (Microsoft, Samsung, Nokia), delivering a 70% sales increase and doubling company revenue through large-scale events and account retention.

Account Management Event Management Client Acquisition Sales Forecasting Budget Management Event Production Negotiation

Assistant Marketing Manager

Dubai Marine Beach Resort & Spa

May 2007 - Feb 2009 (1 year 9 months)

Directed marketing and PR strategies that increased sales across rooms, dining, and events by 80% and improved client retention by 70% through targeted promotions.

Marketing Communications PR Collateral Development Customer Retention Digital Content Media Relations

Public Relations Manager

Abu Dhabi National Hotels

Feb 2004 - May 2007 (3 years 3 months)

Led PR and marketing operations generating 25M+ global media impressions and driving up to 200% sales growth through targeted publicity and digital content optimization.

Public Relations Content Strategy Crisis Communications

Account Manager / Events Manager

Shalom Advertising & Marketing Communications

Apr 1996 - Jan 2004 (7 years 9 months)

Managed integrated advertising and events for major clients (Coca-Cola, Hyundai, Ericsson), driving 200% sales growth and a 90% increase in client portfolio through strategic campaigns.

Event Management Advertising Campaign Planning Client Services Brand Strategy Integrated Marketing Budget Management Stakeholder Engagement

Trainee

Mercury Drug Corporation

Apr 1989 - Jun 1989 (2 months)

Supported pharmacy operations, inventory management, and customer service to ensure accurate dispensing and compliance with storage standards.

Inventory Management Customer Service Pharmaceutical Compliance Stocking Retail Operations Quality Control

Freelance Marketing Specialist

Freelance

Delivered freelance marketing, content, and PR services to varied clients in Manila, creating campaigns and storytelling assets to support brand engagement and lead generation.

Content Strategy PR Storytelling Campaign Development Social Media Adobe Creative Suite Lead Generation