At Dell Technologies, I led global sales operations and GTM execution across two multi-billion-dollar business units. I owned sales planning, predictive forecasting, quota setting, and incentive compensation governance, and improved sales-force productivity by 15–20%.
I also built executive dashboards that cut reporting turnaround by 30% and extended reporting frameworks into marketing performance management. Since October 2025, I’ve founded and run Avynest, an Amazon India Home & Kitchen and gifting brand, and Kashmiri Kitchen by Sonali, a Kashmiri cuisine cloud kitchen.

