I’m a full-cycle virtual Business Development Representative (BDR) specializing in outbound prospecting for B2B sales teams. I cover the entire pipeline from ICP definition and list building through multichannel outreach and qualified meeting booking—acting as a cost-effective extension of your sales team for more accounts, more micro-segments, and a faster ramp.
In my current role, I translate ICP and TAM research into prioritized account and contact lists across multiple verticals and geographies. I continuously run LinkedIn network mapping to identify decision-makers, mutual connections, and warm entry paths, then use those insights to design outreach that earns discovery calls. I manage parallel micro-segments by industry, geography, and company size so every slice of the target market receives focused, relevant messaging.
I qualify leads and hand off opportunities to Account Executives with detailed call context, prospect notes, and preparation materials to maximize close rates. I run A/B tests on messaging, subject lines, and cadence timing, iterating based on reply rates, positive response rates, and meetings booked, while delivering weekly performance reports covering activities, pipeline generation, conversion metrics, and progress against targets.
