At Home Alliance, I acquired 10 B2B clients across the U.S. who hired technicians from the company's talent database. I also sold a CRM platform to home appliance repair companies and supported clients from initial contact through product adoption.
At Home Alliance and Big City, USA | Home Appliance Services, I managed recruitment processes and coordinated onboarding. At Big City, I helped build and organise the HR department from the ground up and introduced ClickUp as a company-wide task and workflow management tool.
Earlier, at Angroset SRL, I managed relationships with more than 50 B2B clients, reactivated inactive customers, and increased sales during the COVID-19 pandemic through client acquisition, retention, and upselling. I’ve also supported customer retention at Home Alliance, where personalised outreach helped retain approximately 60% of students considering leaving.

