
Aissa S
@aissas
I build multilingual SEO, content, and digital marketing strategies for European markets.
What I'm looking for
I’ve led multilingual SEO, content, and digital marketing work across French, Italian, German, Spanish, and Swiss markets. At Gentoo Media, I managed content and SEO strategies for Swiss-market partner websites, using audits and performance tracking to improve organic visibility.
As an independent digital marketing specialist, I’ve built performance-led strategies across SEO, Google Ads, email, social media, and YouTube. My work includes technical SEO improvements through SEMrush, keyword-driven landing pages and blog content, localisation for multilingual audiences, and reporting that turns channel performance into practical recommendations.
I’ve also supported brand communications at Forvis Mazars, generated pipeline for DACH and Italian markets at Lighthouse, and managed French-market growth at bett1.de. I bring copywriting, translation, customer communication, and culturally relevant content together to help brands communicate clearly across Europe.
Experience
Work history, roles, and key accomplishments
Supported daily internal communications and contributed to employer branding initiatives, including internship stories and employee-focused content. Facilitated customer success stories and reviewed marketing assets.
Supported daily internal communications.
Supported career website development and maintenance.
Contributed to employer branding initiatives, including internship stories and employee-focused content.
Facilitated the creation of customer success stories.
Reviewed and edited selected marketing and content assets, including sustainability and corporate communication initiatives.
Prospected potential clients and current clients with personalised outreach
Qualified inbounds and outbound leads
Generated 193 000 K of pipeline for the DACH & Italian markets
• Managed content and SEO strategies for Swiss-market's partner websites to drive organic traffic and improve search engine rankings.
• Tracked key performance indicators for content to measure the effectiveness of marketing campaigns and optimize content performance.
• Conducted website audits with SEO tools to identify areas for improvement and enhance overall website visibility.
SEO Specialist & Content Manager
Gentoo Media
Sep 2024 - Apr 2025 (7 months)
Managed content and SEO strategies for Swiss-market partner websites to drive organic traffic and improve search engine rankings. Tracked KPIs and conducted website audits with SEO tools.
• Led end-to-end digital marketing, SEO, and content strategy for clients across French, Italian, and Swiss markets, with a strong focus on performance-driven growth and multilingual audiences.
• Owned SEO and content strategies for partner websites, consistently improving organic rankings, traffic, and conversions (including measurable impact on First-Time Deposits). Conducted full technical S
• Conducted keyword research and optimized video titles, descriptions, and tags for enhanced SEO and discoverability.
• Designed compelling thumbnails to increase click-through rates.
• Searched for video ideas through keyword search and by analyzing trends.
• Analyzed video performance metrics using YouTube Analytics.
Provided translation and content creation support, leveraging multilingual skills in English, German, and French.
Health and well-being
Career Break
Feb 2023 - May 2023 (3 months)
Took a career break focused on health and well-being.
• Managed customer inquiries and complaints in multiple languages
• Addressed technical issues and enhanced Humanoo content in French
• Translated content and implemented process improvements
• Developed quality standards in customer relationship management
• Managed social media campaigns and Google ads to increase brand visibility in the French market.
• Generated insightful reports on business development to drive strategic decision-making.
• Oversaw website management and social media/community management for bett1.de GmbH.
• Managed SEO strategies and affiliate partnerships across French, Italian, and Spanish markets simultaneously, adapting approach per locale
• Developed brand content guidelines and conducted competitor analysis to inform positioning and keyword strategy across European markets.
• Sourced partnerships for the French, Italian, and Spanish markets.
• Negotiated terms of partnerships and conducted competitor analysis to drive business growth.
• Crafted guidelines to ensure content alignment with brand image and marketing goals, overseeing end-to-end campaign execution.
Education
Degrees, certifications, and relevant coursework
CareerFoundry
Digital Marketing
2024 - 2024
Nantes Université
Master's degree, International Business/Trade/Commerce
2016 - 2017
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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