At Digital Witch, I support a portfolio of 150,000+ users, partnering with Product, Support, and Operations to address customer priorities. I use engagement data and AI-assisted analysis to identify at-risk accounts and guide targeted outreach.
I built AI-informed win-back and re-engagement workflows at Digital Witch, turning insights into playbooks adopted team-wide and helping reduce churn by 70%. I also designed automation and issue-categorization frameworks for handling 1,000+ inquiries weekly.
At Atlanta Digital Marketing, I guided new customers through onboarding, product demonstrations, and follow-ups to encourage product adoption. I monitored engagement, reconnected with inactive users, and gathered customer feedback.
In my projects, I independently built ChiPulse Success, an AI-powered customer health-scoring framework, and designed a 90-day onboarding journey for a B2B SaaS company. I also developed a Quarterly Business Review framework to assess customer goals, product usage, ROI, and expansion opportunities.
