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Adam Loss

@adamloss

I drive revenue growth through consultative sales, marketing, and customer education.

United States
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I've driven K-12 program expansion at Rich Ice Cream Company, helping a sales team increase revenue by $1.4 million year over year and adding 400+ schools within four months of 2026. I represent the program at child nutrition trade shows, partner with distributor sales representatives, and present its value to Food Service Directors nationwide.

Previously, I led marketing and business development for SALT Chamber and the Salt Therapy Association, generating leads, supporting product launches, and building relationships with healthcare and wellness professionals. My background also includes SEO and content strategy at Red Spot Interactive, public relations and marketing at TopCoder, and copywriting for brands including AARP, Allstate, Verizon, and US Bank.

Experience

Work history, roles, and key accomplishments

RC

Business Development Manager

Rich Ice Cream Company

Jan 2025 - Dec 2026 (1 year 11 months)

Accelerated K-12 program growth through strategic business development, contributing to significant revenue gains and rapid expansion of school partnerships nationwide. Contributed to a sales team that increased revenue by $1.4 million year over year and added 400+ new schools to the K-12 program within the first four months of 2026.

WS

Boy's Golf Coach

William T. Dwyer High School

Jan 2023 - Dec 2025 (2 years 11 months)

Led and developed a state championship-level high school golf program, focusing on athlete performance, teamwork, and academic accountability. Guided the team to 9 wins and a 17th-place finish at the 2023 Class 3A State Championship, improving to 12 wins and a 6th-place finish in 2024, and achieving an undefeated season in 2025 culminating in a Class 3A State Championship.

FS

Teacher

Freedom Shores Elementary School

Jan 2023 - Dec 2024 (1 year 11 months)

Delivered standards-based instruction across core subjects while fostering an engaging and supportive classroom environment that promoted student growth and achievement. Developed English, Math, and Science lesson plans, observed and assessed student performance, and analyzed assessments/data to guide instruction.

SA

Membership Director

Salt Therapy Association

Jan 2018 - Dec 2023 (5 years 11 months)

Led marketing and customer engagement efforts for Salt Therapy Association conferences, driving attendee participation while creating opportunities for product education, networking, and sales conversations. Built and maintained relationships with wellness professionals and industry partners, expanding market reach and strengthening long-term customer engagement.

SL

Vice President of Marketing

SALT Chamber, LLC

Jan 2018 - Dec 2023 (5 years 11 months)

Led business development and marketing initiatives that generated qualified leads, supported revenue growth, and expanded customer relationships through consultative engagement with healthcare and wellness professionals. Represented SALT Chamber at industry conferences and trade shows, delivering product presentations and educating customers.

DC

Sr. Copywriter and Content Management Specialist

Deluxe Corporation

Jan 2017 - Dec 2017 (11 months)

Collaborated with the graphics team to provide a strong understanding of marketing and branding. Wrote headlines, body copy, and successful calls to action for the online catalog, auctions, sweepstakes, and marketing collateral, and uploaded content to the appropriate website.

RI

Director of Content Development and Search Engine Marketing

Red Spot Interactive

Jan 2012 - Dec 2016 (4 years 11 months)

Directed content strategy and SEO initiatives to enhance online visibility, drive organic traffic, and generate qualified leads for a diverse client base. Increased website traffic, domain authority, and organic search rankings for clients, and expanded client websites from small, general websites to a broad, geo-targeted suite of individual treatment and service-specific pages.

EI

Public Outreach Coordinator

Emerge Consulting, Inc.

Jan 2007 - Dec 2011 (4 years 11 months)

Executed strategic outreach initiatives to inform and engage communities and stakeholders on public and private sector projects. Planned, initiated, and completed various outreach activities, including formulating and distributing flyers, brochures, and research materials.

GA

Sr. Copywriter

GHR Advertising

Jan 2006 - Dec 2007 (1 year 11 months)

Worked with art directors and account managers to develop the creative direction for full-scale advertising campaigns for clients that included Lennar Homes, K. Hovnanian Homes, and Centex Homes. Wrote response-driven copy for print ads, stories, brochures, direct mail, websites, email, letters, and other advertising media, which produced successful grand openings at new home communities.

TI

Director of Public Relations/Marketing Analyst

TopCoder Inc.

Jan 2000 - Dec 2004 (4 years 11 months)

Built and promoted brand awareness for an emerging global technology crowdsourcing platform, leading public relations and marketing initiatives to position TopCoder as a pioneer in competitive programming and on-demand software development solutions. Served as the company's first Director of Public Relations, developing and executing PR and marketing strategies to support early-stage growth and br

WA

Public Relations Associate

Wirz & Associates

Jan 1998 - Dec 2000 (2 years 11 months)

Created, developed, and promoted national and regional sports marketing programs, as well as national and corporate promotional events. Served as the national account manager and publicist of the Rolaids Relief Man program for Major and Minor League Baseball, maintaining continuous contact with national print and visual media.

Education

Degrees, certifications, and relevant coursework

Central Connecticut State University logoCU

Central Connecticut State University

Master of Business Administration, Business Administration

Pursued an MBA in Business Administration, focusing on advanced business principles and strategic management.

University of Massachusetts Amherst logoUA

University of Massachusetts Amherst

Bachelor of Science, Sport Management

Earned a Bachelor of Science in Sport Management, gaining knowledge in sports business and management.

Tech stack

Software and tools used professionally

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