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@abishekmuruganandam
Digital marketing manager specializing in paid ads, lead generation, and customer support.
IndiaI am a detail-oriented digital marketing manager with over six years of experience in paid advertising, lead generation, and customer support, primarily serving ecommerce, recruitment, and commercial clients. I have run Google, Facebook, Instagram and Amazon ads across markets including Singapore, Dubai and Malaysia, and I create image and video content using tools such as Canva, Photoshop and Premiere Pro to drive campaign performance.
I have experience supporting American clients in customer service roles, including concession abuse prevention at Amazon, and three years recruiting for Singapore companies while collaborating with Chinese clients. I combine campaign analytics (Google Analytics, Tag Manager, Meta Business Manager) and programmatic tools (Looker, Amazon Publisher Services) with hands-on creative execution to improve ROI and organic performance.
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Work history, roles, and key accomplishments
Freelance
Jan 2021 - Present (4 years 10 months)
Provided paid social and lead-generation services to clients in Singapore, Dubai and Malaysia, partnering with recruitment and e‑commerce clients to run Facebook/Instagram campaigns and produce image/video ad content.
AMHandled US and India region chats for the Concession Abuse Prevention team, working night shifts and resolving customer and concession-abuse issues while maintaining high communication standards in English.
IOPEX Technologies
Jun 2022 - May 2023 (11 months)
Developed and executed social media and paid-ad strategies, creating creative assets and coordinating daily meetings with US clients to improve campaign performance. Managed campaigns across Facebook, Instagram, TikTok and used GA/Tag Manager to track ROI.
Madurai Balajee Transit Services
Jun 2017 - May 2021 (3 years 11 months)
Managed daily operations and led digital marketing efforts including Facebook/Instagram ads and sales campaigns for the tourism sector, while producing social creative and resolving customer issues. Supervised staff and coordinated stakeholder requirements.
Degrees, certifications, and relevant coursework
Bachelor of Engineering, Mechanical Engineering
Bachelor of Engineering in Mechanical Engineering completed in 2017.
Software and tools used professionally
IndiaYou can contact Abishek and 90k+ other talented remote workers on Himalayas.
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