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Aarav SandhuAS
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Aarav Sandhu

@aaravsandhu

Digital Marketing Executive at AppSmartz who grew Radio FM organic downloads to 50,000–60,000 per month through ASO.

India
Message

At AppSmartz, I led ASO strategy for Radio FM, increasing organic App Store traffic by 60% and driving 50,000–60,000 organic downloads per month. I also optimized unMix for iOS and Android, boosting organic traffic by 30% and reaching 20,000–30,000 organic downloads per month.

I use keyword research, A/B testing, and analytics to improve app store listings and understand in-app funnels. At AppSmartz, I’ve also managed paid campaigns, email marketing through Brevo, and social media growth for apps including unMix.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Guru Nanak Dev University logoGU

Guru Nanak Dev University

Bachelor of Science, Information Technology

2017 - 2019

Grade: 60%

Earned a Bachelor of Science in Information Technology with 60% marks.

AS

Arya Senior Secondary School

12th, General

2016 - 2017

Grade: 73%

Completed 12th standard with 73% marks.

SS

St. Thomas Sen. Sec. School

10th, General

2013 - 2014

Grade: 72%

Completed 10th standard with 72% marks.

Tech stack

Software and tools used professionally

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