sneha shree
@snehashree1
App marketing executive with expertise in ASO and campaign management.
What I'm looking for
I am an accomplished App Marketing Executive with over two years of experience in the tech industry, specializing in App Store Optimization (ASO) and digital marketing strategies. My journey began at Dot Com Infoway, where I honed my skills in preparing ASO metadata for both Google Play Store and App Store, while also managing high-budget Google Ads and Meta Ads campaigns. My analytical approach led to significant reductions in cost-per-results (CPR) through strategic bidding techniques and data analysis.
In my subsequent role as a Business Analyst at Elysium Group of Companies, I effectively collaborated with local and international clients to gather project requirements and translate them into actionable business flow documents. My ability to maintain smooth communication and project flow has been pivotal in delivering successful outcomes. I am passionate about leveraging my skills in app analytics and user engagement to drive growth and improve user retention.
Experience
Work history, roles, and key accomplishments
App Marketing Executive
Dot Com Infoway
Jan 2021 - Feb 2021 (1 month)
Managed ASO metadata for Google Play Store and App Store, optimized Google Ads and Meta Ads campaigns, and utilized app analytics tools to improve user retention. Implemented automated engagement flows and developed targeted retargeting campaigns to enhance app visibility and performance.
Business Analyst
Elysium Group Of Companies
Jan 2020 - May 2020 (4 months)
Gathered project requirements from local and international clients, drafted business flow documents, and maintained project communication to ensure smooth operations. Utilized tools like draw.io and Canva for documentation.
Education
Degrees, certifications, and relevant coursework
Vickram College of Engineering
Bachelor of Engineering, Computer Science
2012 - 2016
Grade: 78%
Completed a Bachelor of Engineering in Computer Science with a focus on software development and engineering principles.
T.V.S Matric Higher Secondary School
HSC, Higher Secondary Education
2010 - 2012
Grade: 76%
Completed Higher Secondary Certificate with a strong emphasis on science and mathematics.
T.V.S Matric Higher Secondary School
SSLC, Secondary Education
2008 - 2010
Grade: 81%
Completed Secondary School Leaving Certificate with a focus on foundational education.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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