Игнат Патырин

Rebuilt the department's work almost from scratch and led a team of up to 13 people. Fully rewrote procedures, automated operations in CRM, and designed a bonus system, increasing conversion from registration to launch from 45% to 70% and reducing processing time from 18-24 to 10-12 hours.

Grew from Affiliate Manager to Team Lead in 3 months, then led three departments of the affiliate program one after another in iGaming (gambling/betting) on the direct advertiser side.

Stopped the decline in the team's traffic, growing volume by 30% in 6 months through reactivation and acquisition. Raised team expertise with 1-on-1s and trainings, and led an international team with employees from Mexico.

Took over a team of 5 people, introduced KPIs and internal procedures, and hired 3 employees. In 6 months, the direction's traffic volume grew by 70%, and managed a portfolio of 2,000+ active partners.

Managed a personal portfolio of 300 partners, leading them from first contact to launch and traffic growth. Achieved best cases including launching a partner who brought 1,000 FD and bringing partners to stable daily FD.

Built the educational institutions direction from scratch, assembling and growing a team to 12 people. Set up processes, negotiated with education departments in 12 cities, and launched advertising campaigns in Google Ads, Yandex Direct, and Facebook Ads.

Led a team of 20+ people, hiring and onboarding 60+ new employees during seasonal hiring. The team exceeded its plan by 53% and brought 210,000 users to the platform over 2 advertising campaigns.

Gave 2,000+ public presentations and held 100+ negotiations with school administrations. Brought in 3,000+ users, generating 6+ million RUB in revenue.

Bachelor's degree in International Management from the Faculty of Management.