OKXOK

Social Media Lead

OKX is a global cryptocurrency exchange and Web3 technology company, offering trading, wallet services, and access to decentralized finance. Founded in 2017, it serves millions of users in over 100 countries.

OKX

Employee count: 5000+

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Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About the Opportunity

As Social Media Lead for Europe, you will be at the forefront of crafting OKX social and cultural presence through impactful concepts and thumb-stopping content. You will lead the global social team towards big ideas, innovative executions with crypto influencers, and help grow our social communities. You will work with social media managers to define our storytelling on social especially across Europe, bring day-to-day posts to life and jam with influencers to figure out how to crack the next big cultural moment.

What You’ll Be Doing

  • Ideate, oversee and execute social storytelling on X (Twitter), Facebook, Instagram, Snapchat and TikTok.
  • Work with influencers to create socially charged community programs, video content and memes.
  • Generate interesting influencer briefs and prompts.
  • Grow and galvanize a community of crypto and OKX evangelists.
  • Continuously explore new trends to stay ahead of the curve and deliver innovative social content.
  • Generate strategic framework and copy for brand and product campaigns that bring home our brand's unique tone of voice and distinctive style.
  • Collaborate with internal departments to establish campaign objectives, align distribution requests and complete tasks.
  • Create SOPs for effective cross-functional collaboration, resolve conflicts and motivate the team to bring their most creative self to work everyday.

What We Look For In You

  • 10+ years of experience in social media and/or brand marketing
  • Previous experience in crypto or web3 and/or deep understanding of its culture and ecosystem
  • Previous experience creating for social media channels X, Instagram, TikTok, Discord
  • Social capital and experience with top creators and influencers in Europe
  • You love and live memes - from classic memes to irl trends, you know whats going on in popular culture
  • You get your dopamine from creative taglines and social first storytelling
  • You have framework thinking and an owner mentality
  • Strong project management skills
  • Portfolio that demonstrates your strategic, conceptual, and design skills
  • Proficient in social design tools: Figma, Canva
  • Exceptional communication skills in English
  • Problem-solver and flexible to adapt to the ever-evolving climate of social media
  • Prioritization skills and ability to manage timely social projects and evergreen campaigns

Nice to Haves

  • Strong photography skills
  • Video editing skills

Perks & Benefits

  • Competitive total compensation package
  • L&D programs and Education subsidy for employees' growth and development
  • Various team building programs and company events
  • More that we love to tell you along the process!

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Mid-level
Senior

Location requirements

AlbaniaAndorraAustriaBelarusBelgiumBosnia and HerzegovinaBulgariaCroatiaCzechiaDenmarkEstoniaFaroe IslandsFinlandFranceGermanyGibraltarGreeceGuernseyHoly See (Vatican City State)HungaryIcelandIrelandIsle of ManItalyJerseyLatviaLiechtensteinLithuaniaLuxembourgMaltaMoldovaMonacoMontenegroNetherlandsNorth MacedoniaNorwayPolandPortugalRomaniaSan MarinoSerbiaSlovakiaSloveniaSpainSvalbard and Jan MayenSwedenSwitzerlandUkraineUnited KingdomÅland Islands

Hiring timezones

Europe +/- 0 hours

Job categories

Head of SocialBrand Social Team LeadSocial Media ManagerSocial Media Marketing Manager

Skills

Social Media ManagementProject ManagementTwitterTikTokInstagramFacebook MarketingPhotographyVideo EditingBlockchainSocial MediaBrand MarketingWeb3DiscordInfluencer MarketingContent ProductionFigmaCanvaCommunication

About OKX

Learn more about OKX and their company culture.

View company profile

At OKX, we believe our future is reshaped with technology. Founded in 2017, OKX is one of the world's leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 50 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto. Our mission is to make cryptocurrency trading and investing easily accessible to anyone, regardless of where they are. We are building an inclusive future of finance, a future that opens new opportunities to learn financial literacy, store value, and build wealth for everyone.

Our core values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. These principles are: We Before Me, Do the Right Thing, and Get Things Done. We invest in our people as much as we invest in technology. We are united by our engaging culture, here we win as a team, embrace changes, and do the right thing. We are committed to creating a friendly, rewarding and diverse environment. At the heart of what we do is a culture of focus, innovation, and resilience. We are passionate about empowering users through the adoption of blockchain technology. Our vision is that crypto will re-shape our money, our financial system, our internet, and our society, and ultimately contribute to every individual's freedom and dignity. We are deeply committed to shaping a fairer, more transparent and accessible society through blockchain technology. This is why we publish proof of reserves monthly, and continue to ship new innovative security features. We believe in good sportsmanship and the pursuit to be better. Wherever you may find us, you will notice our pursuit of making our world more efficient, transparent, and connected.

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OKX

Company size

5000+ employees

Founded in

2017

Chief executive officer

Star Xu

Markets

CryptocurrencyBlockchain TechnologyFinancial ServicesDigital Asset TradingDerivatives TradingFintechDecentralized Finance (DeFi)Investment PlatformsWeb3Cybersecurity

Employees live in

United States
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