Partnerships SDR - Canada

Who we are

Employment Hero is on a mission to make employment easier and more valuable for everyone. Our Employment Operating System brings hiring, HR, payroll and benefits into an all-in-one solution. Since our inception in 2014, we’ve scaled to a $2 billion valuation and gained a presence in 6 countries globally – Australia, New Zealand, Singapore, Malaysia, the UK and Canada. We now service over 300,000 businesses and more than 2 million employees.

The EH Way

At Employment Hero, we’re proud of our unique DNA, which we call The EH Way.

• We are Mission First – everything we do (from what we work on, to how we allocate capital and where we focus) is driven by our Mission
• We are Remote First – we champion a remote environment with a preference for asynchronous communication and a high degree of autonomy
• We are AI First – we are committed to using AI to accelerate our mission; AI is not just a tool, it’s a fundamental part of how we operate, innovate, and scale
• We are Apolitical – we do not take a position on political or social topics, unless it relates to our Mission
• We Live by Our Values – we role model our values 100% of the time
• We Expect High Performance – we set a high standard and we’re not satisfied with being average.

This role

The Partnership Sales Development Representative (Partnership SDR/PDR) is responsible for identifying, engaging, and qualifying high-potential referral partners for the Partnerships team. This role focuses on building the top of the partner pipeline by sourcing prospects, conducting outbound outreach, nurturing early interest, and booking qualified partner discovery meetings for Partner Account Executives (PAEs).

Your key focus areas will be:

• Research and identify potential referral partners across key categories (HR consultants, accounting firms/bookkeepers, IT/MSPs, associations, VCs/PE/accelerators, and industry influencers)
• Build targeted outreach lists using CRM, LinkedIn, industry databases, directories, and web research
• Execute multi-touch outbound campaigns (email, phone, LinkedIn, SMS, events) to engage net-new partner opportunities
• Craft tailored messaging based on partner motivation (revenue share, value-add for their clients, brand/market awareness, efficiency, or ecosystem alignment)
• Qualify partner prospects through discovery conversations to understand their business model, client base, ICP alignment, and partnership motivations
• Book high-quality, high-intent partner meetings for Partner AEs
• Maintain and optimize a predictable pipeline of early-stage partner opportunities
• Document conversations, qualification notes, and partner insights clearly within CRM for seamless PAE handoff
• Work closely with PAEs to refine partner ICP, vertical focus, and outreach strategy
• Provide feedback loops to marketing and enablement on partner objections, common patterns, and market trends
• Represent the company professionally across all outbound interactions
• Attend relevant events (virtual/in-person) to source partner prospects when required
• Serve as an early relationship builder who positions the company as a trusted, value-driven partner solution
• Generate and maintain a healthy funnel of qualified partner opportunities
• Deliver consistent weekly/monthly volumes of: qualified partner meetings booked for PAEs, net-new partnership opportunities sourced, partner prospects added and qualified in CRM.

Who you are

To thrive at Employment Hero, you’ll need to embody The EH Way – operating with focus, agility, and an obsession with impact. For this role, you’ll also bring:

• 1–3 years of experience in outbound prospecting, sales development, partnerships development, recruitment, or business development (B2B SaaS or HR tech experience preferred but not required).
• Strong research, lead-generation, and outbound prospecting skills.
• Excellent communication skills—written and verbal.
• Ability to tailor messaging to different partner motivations and industries.
• High comfort with cold outreach and building new relationships.
• Strong organizational discipline in managing sequences, cadences, follow-ups, and CRM hygiene.
• Ability to collaborate cross-functionally with PAEs, marketing, product, and operations.

What we can offer

At Employment Hero, we don’t just talk about a better way to work - we live it. Joining Employment Hero means

• You will work remotely, with the flexibility to own your time and impact
• You will access cutting-edge tools to amplify your work, knowledge and outputs
• You’ll surround yourself with ambitious, outcome-driven colleagues who challenge you to do the best work of your life
• You’ll own ESOP (employee share options) in one of the world’s fastest-growing tech companies
• You’ll also have access to a wide range of benefits that includes a generous budget for your home office, reward and recognition programs - because great work should be recognized and rewarded.

At Employment Hero, we are committed to safeguarding the privacy of your application data. To understand how we do so, you can read our Applicant Privacy Policy here employmenthero.com/legals/applicant-policy/

Employment Hero celebrates diverse perspectives and experiences, we invite people of all backgrounds and identities to apply for this position.