Content Marketing Specialist

About EdgeTier:
At EdgeTier, we help customer care teams by seamlessly blending AI, automation and people. Our award-winning technology helps some of the most innovative companies in the world to deliver better quality customer service and to understand their customers better.
We have a huge opportunity to seize. We hope that you can help us get there.

We are on the search for a talented Content Specialist to join our newly established marketing team. We’re at an exciting stage, crafting our inbound marketing strategy and want to provide our audience with engaging content that will drive leads for our exciting and innovative AI technology for Customer Service teams.

This is a chance to join a growing team where your contributions will have a direct impact, and you will have significant opportunities for growth. The ideal candidate will be hands-on, creative, and ready to roll up their sleeves to build and execute our content strategy from the ground up.

What you'll be doing:

• Write, edit and proofread audience-specific content including social media posts, social media ads, whitepapers, case studies, email campaigns and ensure the content is engaging and helpful for our audience to attract and convert warm leads.

• Conduct marketing research and work with the marketing team to develop a content calendar aligned with creating warm leads as a goal.

• Research industry-related topics to ensure content is relatable, relevant and helpful.

• Experiment with content formats to find what resonates best with our audience.

• Support the creation of webinars including content planning and marketing.

• Support the writing of engaging case studies that showcase the success of our clients using EdgeTier.

• Work closely with other stakeholders across the business to ensure content meets the needs of other departments and work with a designer to ensure we produce visually appealing content elements.

• Willing to support content management on digital platforms.

• Support other marketing tasks to do with events or supporting the outbound sales team.

What you'll bring:

• 3+ years of content writing experience, preferably in the B2B SaaS industry.

• Native or fluency in English.

• Proven experience in developing and executing content strategies.

• Excellent writing, editing, and proofreading skills with a keen eye for detail.

• Strong understanding of SEO principles and content marketing best practices.

• Ability to handle multiple projects simultaneously and meet deadlines (start-up experience is a big plus).

• Nice to have:

  • Research skills and experience working with technical subjects.

  • Proficiency in using content management systems (CMS) and marketing automation tools.

About you:

• Ownership and accountability: You like to take responsibility for your work and its outcome.

• Flexibility: You are comfortable with change and easily pivot when necessary. We’re a new team and strategy can change fast based on what we learn and see.

• Creativity: You think outside the box and are driven by bringing new ideas to the table.

• Resourcefulness and Problem Solving: You make the most of resources and find ways to get things done.

• Team Player: You like to work in a team and collaborate well with others.

We have:

• A genuinely exciting opportunity for a passionate content marketing professional to join us on our journey from Series A to scale-up.

• A competitive compensation package with meaningful equity to share our success.

• A culture we're proud of. Our working environment is challenging, exciting, rewarding, and fun (really)!

• An annual learning budget to foster curiosity, growth, and development.

• A company-matched pension plan to help you prepare for the future.

The interview process:

1. 20-30 minute call with a member of our Talent Acquisition team to get to know you and discuss the role.

2. Interview with our hiring manager and another member of our team, usually 30-45 minutes.

3. Final interview with a presentation/task with our hiring manager and members of our leadership team.

4. Coffee! We love getting to know people on a personal level, so will often invite people for coffee as a final stage.

EdgeTier provides a safe environment that encourages personal and professional growth, nurtures trust, facilitates the development of new values, and fosters long-lasting connections. We take great pride in being an Equal Employment Opportunity employer at EdgeTier. We are committed to a discrimination-free workplace and do not engage in employment discrimination based on race, religion, colour, national origin, ancestry, membership in the travelling community, physical disability, mental disability, medical condition, marital status, gender, gender identity, age, sexual orientation, or any other protected status. This policy encompasses all aspects of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.

Agencies: Please note that we have an internal sourcing model, and do not require agency assistance. Unsolicited CVs will not be accepted.