Tech Web lead

A LITTLE BIT ABOUT Boldr

• Boldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.
• We are a global team, united by our desire to connect diverse people with common values for boldr impact.
• We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.

LET’S START WITH OUR VALUES

• Meaningful connections start with AUTHENTICITY
• We do our best work by being CURIOUS
• We grow by remaining DYNAMIC
• Our success combines AMBITIOUS VISION with OPERATIONAL EXCELLENCE
• At the heart of great partnerships we’ll always find EMPATHY

Requirements

WHAT IS YOUR ROLE

We are looking for a MarTECH/Web Lead to join our marketing team. This role will work closely with the global Marketing and Product teams to develop and maintain the technical stack that sits beneath our CRM and paid media activity. They will also be responsible for the strategic and operational management of the infrastructure, security, and development of the company’s website and related digital communication and analytics tools. The ideal candidate will need proven management experience in a highly dynamic and multiple brand setting. They will manage the integration of the website with other digital systems. They will also manage the website content, features, and functionality for the entire company.

As an innovative and entrepreneurial leader, the ideal candidate for this role will stay on top of tools, trends, technologies and best practices as it relates to marketing and web development. They will address technical challenges and provide new solutions to meet project objectives. They will work closely with leadership to strategize and develop long-term plans that foster new levels of productivity and success of the company.

WHY DO WE WANT YOU

We are currently looking for impact-driven individuals who are passionate in helping Boldr grow and achieve our Purpose. We expect our Team to become our ultimate partners to success by always giving their 110% in everything, sharing their talents and quirks, and championing our core values: Curious, Dynamic and Authentic.

WHAT WILL YOU DO

• Lead and manage web/landing page development projects, ensuring they are completed on time and within scope
• Supervise and provide guidance to in-house and outsourced developers, fostering a collaborative and productive work environment
• Oversee CRM and paid marketing technology infrastructure and access; data management and analytics
• Utilize your WordPress and PHP expertise to oversee the technical aspects of landing page development, troubleshoot issues, and optimize performance.
• Work closely with the design studio team to understand their requirements and transform their designs into functional landing pages.
• Serve as the escalation point for day-to-day support and QA across platforms
• Ensure that all landing pages meet quality standards and are fully functional across various devices and browsers.
• Maintain project documentation, including requirements, technical specifications, and progress reports.
• Act as a bridge between the design studio team and developers, facilitating clear and effective communication.
• Act as the primary CRM and paid ads stakeholder in conversations with product and data to ensure we have the right tool and data

WHAT WE’LL LIKE ABOUT YOU

YOU ARE…

• Curious and authentic, just like us! #beboldr

• An analytical and critical thinker, with an eye for even the most minute of details
• Passionate about client satisfaction.
  

YOU HAVE…

• Proven experience in WordPress development, PHP programming, and front-end technologies (HTML, CSS, JavaScript)
• Familiarity with agile development methodologies and sprint-based project management
• Experience in setting up end-to-end marketing technology stacks, marketing automation programs, and data flows
• Experience working with customer data platforms, tag management platforms, web analytics tools, and marketing automation tools
• 2+ years’ experience in developing and maintaining PHP Laravel servers
• Proven ability to work effectively with cross-functional teams, specifically within Product, Engineering, and Marketing
• Ability to see the big picture and develop a long-term roadmap and strategy, while also being comfortable in the weeds, tackling all aspects of a project hands-on
• Strong interpersonal skills with an ability to remain collaborative and positive in a fast-paced, demanding environment
• Ability to collaborate with various teams globally and flexibility to work across time zones when necessary
• Attention to detail and commitment to delivering high-quality work
• Experience with GTM (google tags manager) a plus