Zulfiqar Ali

Used A and B testing methods to optimize user experience for better conversion rates. Utilized industry-leading tools such as Google Ads, Facebook Ads Manager.

Implemented and managed digital marketing campaigns across various channels, including social media, email, and display advertising. Assisted in the creation of engaging and shareable content for digital platforms.

Established strong relationships with existing customers through regular follow-ups and visits. Developed and implemented strategic sales plans to meet organizational objectives.

Identified key trends in the industry by analyzing competitor's products and services offerings. Analyzed data from multiple sources to identify opportunities for new product introductions and market expansion.

Created graphs, charts and other visualizations to convey results of data analysis using specialized software. Identified business problems and management objectives that were addressed through data analysis.

Provided insights and recommendations for optimization. Assisted in developing training materials for users on how to use various digital solutions platforms.

Collaborated with internal teams to develop comprehensive project plans for new product launches. Generated reports on campaign performance metrics such as click-through rates, cost per click, impressions.

Created, managed and optimized campaigns on multiple social media platforms. Developed and implemented effective digital marketing strategies to drive website traffic, boost brand awareness and increase conversions.

Designed promotional materials such as brochures, flyers, posters. Built strong relationships with vendors by negotiating pricing agreements that resulted in cost savings for the organization.

Managed team of employees to ensure successful completion of projects within budget and timeline constraints. Provided leadership, mentorship, and guidance to junior staff members in order to foster their professional development.

Provided excellent customer service and support to customers by responding to inquiries, solving problems and processing orders efficiently. Managed high volumes of incoming calls while providing accurate information about products or services offered by the company.

Utilized effective questioning techniques to uncover customer needs and recommend suitable products and services. Developed strong communication skills, including active listening, problem solving, and conflict resolution.

Currently pursuing a Bachelor of Commerce in Business, focusing on core business principles and practices. Expected to graduate in June 2026.

Completed Intermediate in Commerce, gaining foundational knowledge in commercial subjects. The program ran from May 2022 to October 2024.

Completed a 6-month Diploma in Digital Marketing & SEO, acquiring specialized skills in online marketing strategies and search engine optimization. The program concluded in March 2020.