Open to opportunities

Saba Abid

@sabaabid

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Dynamic account manager with expertise in client relations and marketing.

Pakistan

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What I'm looking for

I seek a dynamic role in a collaborative environment that fosters growth and innovation.

I am a results-driven professional with a BSc (Honours) in Management Sciences from Lahore University of Management Sciences. My experience spans various roles in account management and market insights, where I have consistently exceeded targets and built strong client relationships. At Motive, I managed over 300 SMB accounts, achieving 100% of sales targets through tailored solutions and proactive customer support.

Previously, as a Global Market Insights Associate at Atheneum Partners, I successfully facilitated client-expert connections and managed multiple projects simultaneously. My ability to adapt in fast-paced environments and prioritize client excellence has contributed to significant revenue growth. I have also honed my marketing skills through internships, where I conducted market research, optimized digital campaigns, and enhanced social media engagement.

Experience

Work history, roles, and key accomplishments

Account Manager – SMB Segment

Motive

Jul 2024 - Present (1 year)

Managed over 300 SMB accounts, cultivating strong relationships and identifying growth opportunities. Achieved 100% sales target by delivering tailored software demos and collaborating with cross-functional teams.

Account Management Cold Calling Sales Target Achievement Customer Relationship Management

Global Market Insights Associate

Atheneum Partners

Jul 2023 - Present (2 years)

Facilitated client-expert connections by understanding client needs and identifying suitable experts, achieving 100% of monthly targets. Managed over 7 projects simultaneously, demonstrating effective multitasking and organizational skills.

Market Research Client Relationship Management Project Management Cold Calling Email Marketing

Marketing Intern

Jiye Tech

Jun 2022 - Present (3 years 1 month)

Conducted in-depth research on target markets and key partners, performing over 50 interviews with stakeholders. Developed research budgets and timelines, ensuring timely and cost-effective research.

Market Research Budgeting Content Creation Digital Marketing

Digital Marketing Intern

Nomad's Tech

Apr 2022 - Present (3 years 3 months)

Designed and edited copies for 13 digital ads and 9 email campaigns, optimizing campaigns to ensure maximum ROI and observing a 34% improvement. Managed social media presence and content creation in collaboration with the social media team.

Digital Marketing Campaign Optimization Social Media Management Content Creation Market Analysis

Social Media Executive

Pins and Pearls

Feb 2022 - Present (3 years 5 months)

Analyzed customer activity on social media pages and devised an engagement plan for enhanced involvement, with a planned quarterly growth of 31%. Utilized social media analytics tools to track consumer engagement and draw conclusions about user data.

Social Media Management Engagement Social Analytics Brand Awareness Marketing Strategy

Education

Degrees, certifications, and relevant coursework

Lahore University of Management Sciences

BSc (Honours), Management Sciences

Activities and societies: Director Project Research – LSPA (2021-2022): Led research department in producing short articles and compiled a yearly magazine. Director Media & Creativity – LSPA (2020-2021): Enhanced social media presence, planned campaigns, and founded the rebranded logo for the society.

Completed a Bachelor of Science with Honours in Management Sciences. Key coursework included Media Technologies in Marketing, Brand Management, Data Driven Marketing, and Business Analytics.