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Zeeshan Mujtaba Khan

@zeeshanmujtabakhan

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Product Marketing Manager at AAFT Online who launched 3 digital programs generating ₹1.1M in revenue.

India

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At AAFT Online, I led go-to-market for three digital programs that generated ₹1.1M in revenue in 60 days. I also improved learner activation by 47% by rebuilding onboarding journeys in CleverTap.

As Assistant Product Manager at AAFT Online, I optimized the sales journey, improving lead-to-enrollment conversion from 1.0% to 1.7%. I also launched an AI qualification chatbot MVP that cut lead response time from 12 hours to 15 minutes.

At LoopPlunk, I led the 0→1 launch of a free web tool, shaping its user personas and core messaging. SEO content and community outreach brought 500+ organic visitors without ads.

Experience

Work history, roles, and key accomplishments

Product & Growth Lead

LoopPlunk

Sep 2025 - Aug 2026 (11 months)

Led 0→1 launch for a free web tool, defining user personas and core messaging. Drove 500+ organic visitors through SEO content and community outreach without ads.

SEO Content Marketing Community Outreach User Research Product Messaging Web Copywriting FAQ User Guides

Product Marketing Manager

AAFT Online

Apr 2025 - Aug 2025 (4 months)

Led GTM for 3 digital programs, generating ₹1.1M revenue in 60 days. Improved learner activation by 47% by rebuilding onboarding journeys in CleverTap.

GTM Strategy CleverTap A B Testing Landing Page Optimization Audience Segmentation CAC Reduction Revenue Growth

Assistant Product Manager

AAFT Online

Apr 2024 - Mar 2025 (11 months)

Improved lead-to-enrollment conversion from 1.0% to 1.7% via sales journey optimization. Authored positioning guides and sales collateral, driving Event Management conversion to 2.18%.

Conversion Rate Optimization Sales Enablement Positioning Win Loss Analysis User Research AI Chatbots Lead Response Time

Market Research Associate

AAFT Online

Mar 2023 - Mar 2024 (1 year)

Built competitive intelligence matrices and pricing benchmarks across 10+ direct competitors. Identified SEO/UX opportunities contributing to 23% organic traffic growth.

Competitive Analysis Price Benchmarking SEO UX Research Organic Traffic Growth