Wynrica Gonsalves
@wynricagonsalves
I design AI conversations, enterprise documentation, and scalable content operations.
IndiaWhat I'm looking for
At Babblebots.ai, I lead content strategy for an AI-powered hiring platform, designing multilingual conversations, interview frameworks, prompts, voice experiences, evaluation models, and enterprise documentation. I partner with Product, Engineering, AI, and Customer Success teams to improve conversational quality, implementation, and user experience.
Across 15+ years in AI, SaaS, enterprise technology, publishing, and digital commerce, I've built editorial teams, content governance frameworks, style guides, and scalable workflows. My work has supported ISO 27001 and GDPR readiness, ₹12 lakh in onboarding revenue, and ₹14 lakh in annual customer renewals.
Experience
Work history, roles, and key accomplishments
Lead Content & Conversation Designer
Babblebots.ai
Aug 2022 - Present (4 years 1 month)
Owns content strategy for an AI-powered hiring platform, designing conversational AI, interview frameworks, prompts, and multilingual voice experiences. Partners with Engineering, Product, and AI teams to improve conversational quality and user experience.
Head Copywriter & Editor
Packshot India
Jan 2015 - Dec 2022 (7 years 11 months)
Progressed from Fashion Copywriter to Head of the India Copy Team, leading recruitment, mentoring, and performance of copywriters and editors. Developed editorial style guides and scalable content workflows for international retail brands.
Senior Copy Editor & Features Writer
Complete Wellbeing
Jan 2014 - Dec 2015 (1 year 11 months)
Managed editorial quality, commissioning, interviewing, and feature development for a health and wellness magazine. Produced long-form content and ghost-wrote sponsored features.
Technical Writer
Lionbridge Technologies
Jan 2010 - Dec 2013 (3 years 11 months)
Created enterprise documentation, white papers, e-learning content, and user manuals for Microsoft, HP, and Nokia. Reduced HP documentation review cycles from five to two and led Microsoft's Mac Migration documentation initiative.
Education
Degrees, certifications, and relevant coursework
Xavier Institute of Communications
Post Graduate Diploma in Communication Studies, Journalism and Mass Communication
Post Graduate Diploma in Communication Studies with a focus on Journalism and Mass Communication.
University of Mumbai
Bachelor of Mass Media, Advertising
Bachelor of Mass Media with a specialization in Advertising.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Social media
Job categories
Skills
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