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Vishal Malhotra

@vishalmalhotra

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Strategic marketing and business development leader driving brand growth through data-led activations.

India

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What I'm looking for

I seek roles where I can lead brand activations and growth initiatives, work cross-functionally, and apply data-driven marketing to scale impact while mentoring teams.

I am a marketing professional with seven years of experience in business development, brand activations, marketing strategy, sales, and content creation. I combine consumer insight, data-driven decision making, and creative execution to deliver culturally resonant campaigns, lead cross-functional teams, and manage end-to-end project delivery.

My work includes directing large-scale activations and events, launching flagship stores, accelerating revenue through new market opportunities, and mentoring high-performance teams. I prioritize operational excellence, measurable impact, and strong client partnerships to build authentic brand experiences that drive relevance and growth.

Experience

Work history, roles, and key accomplishments

Program Manager

Toast Events – Wondrlab

Feb 2025 - Aug 2025 (6 months)

Orchestrated brand activation projects for Philip Morris in the Bhutan region with full financial and operational oversight, directing 200+ events and launching flagship stores to boost visibility and product adoption.

Event Management P&L management Client Management

Senior Business Development Manager

Korra Worldwide Advertising Pvt. Ltd.

Mar 2024 - Feb 2025 (11 months)

Accelerated revenue by identifying new market opportunities and delivering consumer-first marketing strategies while leading negotiations and mentoring a high-performance team.

Business Development Revenue Growth Client Partnerships Negotiation Marketing Strategy Team Leadership Account Management Market Analysis

Team Lead – Sales

Hero Vired

Jul 2022 - Mar 2024 (1 year 8 months)

Led a sales team to consistently exceed targets using data-driven coaching, aligned sales-marketing efforts to improve funnel conversions, and implemented training programs to raise team performance.

Sales Leadership Performance Coaching Sales Strategy CRM Forecasting Training Development

Business Development Associate

UpGrad Education

Jan 2020 - Jul 2022 (2 years 6 months)

Surpassed sales targets through consultative selling, strengthened client relationships to drive repeat business, and provided market intelligence to refine product onboarding and retention strategies.

Consultative Sales Lead Generation Customer Retention Onboarding Market Research Relationship Management Sales Reporting

News Correspondent

Ten News

Aug 2018 - Jan 2020 (1 year 5 months)

Produced 300+ news reports and live segments, increasing audience engagement by 25% and expanding digital reach by 40% through SEO-optimized articles and timely reporting.

Reporting Source Development