Victoria Rodgers

Owned the Voice of the Customer program, developing dashboards and new KPIs and executing concurrent research studies that translated customer data into prioritized recommendations to improve the e-commerce experience.

Automated license tracking and built Alteryx workflows feeding a Tableau dashboard, managing provisioning, transfers, revocations, and monitoring to ensure compliance and visibility of Alteryx Designer usage.

Led global customer care initiatives by building Domo KPI dashboards and Alteryx data transformations, enabling directors to improve agent performance and surfacing product insights through clear visualizations.

Spearheaded research programs using interviews, concept and unmoderated testing to guide digital product development, led cross-functional alignment on B2B roadmaps, and mentored junior researchers.

Conducted usability studies and surveys, analyzed qualitative and quantitative data, and presented research findings and design recommendations to product owners and engineering teams.

Completed a Master of Applied Science focused on human factors and usability testing, emphasizing user-centered research methods and evaluation techniques.

Earned a Bachelor of Science in Psychology with coursework informing user research, behavioral analysis, and experimental methods.