venera saypaeva
@venerasaypaeva
I lead localized digital and influencer campaigns across Kazakhstan and Turkey.
What I'm looking for
At Yandex, I lead regional marketing initiatives across Kazakhstan and Turkey, adapting global campaigns for local audiences and coordinating agencies, creators, and cross-functional teams. I supported the Yandex AI native app launch in Turkey, which reached #1 in downloads on both the App Store and Google Play.
Previously at Academica Courses, I managed marketing projects across social media, email, promotions, and lead generation, helping grow enrollment from 30+ to 150+ students per cohort and revenue from 20M to 75M KZT. I bring hands-on experience in influencer marketing, content localization, campaign delivery, and multicultural collaboration in Russian, Kazakh, English, and Turkish.
Experience
Work history, roles, and key accomplishments
Marketing Manager
Yandex
Apr 2025 - Present (1 year 4 months)
Lead regional marketing initiatives across Kazakhstan and Turkey, managing multiple campaigns, agencies, and external partners. Plan and execute integrated 360 marketing campaigns, adapt messaging for local audiences, and coordinate media planning and performance tracking.
Marketing Project Manager
Academica Courses
Jul 2023 - Jan 2025 (1 year 6 months)
Managed marketing projects from planning through launch, coordinating work across teams. Supported social media, email marketing, promotional campaigns, and lead generation, and helped increase course enrollment and revenue growth.
Business Assistant to Founder
Fashion Retail Business
Dec 2022 - May 2023 (5 months)
Supported the founder in day-to-day business operations, executive coordination, scheduling, and task management across multiple boutiques.
Finance Manager
AIESEC in Kazakhstan
Feb 2020 - Oct 2022 (2 years 8 months)
Managed payments, payroll, and financial documentation. Supported budgeting, financial planning, and cash flow management, and built financial reports.
Administrative Manager
Rise Agency Kz
Aug 2021 - Sep 2022 (1 year 1 month)
Managed internal documentation, contracts, and administrative processes. Helped organize internal workflows, staffing documentation, and operational guidelines, and supported financial administration.
Event Manager
AIESEC in Kazakhstan
Feb 2019 - Jan 2020 (11 months)
Organized conferences, forums, and educational events from planning through execution. Coordinated logistics, vendors, and event operations to ensure smooth delivery.
Education
Degrees, certifications, and relevant coursework
Almaty Management University (AlmaU)
Bachelor of Business Administration, Logistics, Materials, and Supply Chain Management
2017 - 2021
Pursued a Bachelor of Business Administration with a major in Logistics, Materials, and Supply Chain Management.
Almaty Kazakh-Turkish College
College Diploma, Translation
2014 - 2017
Earned a College Diploma in Translation with a focus on English and Turkish.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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