Vanshika Mathur
@vanshikamathur
I build brand strategies and market insights that turn consumer research into go-to-market action.
IndiaWhat I'm looking for
I've developed brand strategy, consumer research, and go-to-market recommendations across FMCG, packaging, and AI-driven marketing. At SIG Combibloc India, I led research for a spouted-pouch packaging opportunity, mapping 29 F&B segments through trade-store visits and consumer surveys.
At Ecowoodies, I translated analysis of 100+ job listings into AI workflow productization recommendations, generated 500+ qualified leads, and built the company’s social media presence from zero. I owned content strategy, brand tone, post creation, and performance-led iteration.
In my current B2B business development work at CloudKeeper India, I research UK accounts, personalize multichannel outreach, maintain Salesforce CRM data, and translate engagement metrics into input for sales and marketing strategy.
I also bring hands-on brand casework, including a Red Bull Energy Bar launch strategy and a Godrej Properties plan designed to shift 40% of sales direct within 18 months. I’m seeking full-time opportunities in Brand Management and Marketing Strategy.
Experience
Work history, roles, and key accomplishments
Business Development Representative
CloudKeeper India Private Limited
Feb 2026 - Present (7 months)
Drive B2B outreach for the UK region, nurturing existing accounts and prospecting new business for cloud cost optimization solutions. Leverage LinkedIn Sales Navigator and AI tools for research and personalized outreach, and maintain CRM data hygiene in Salesforce.
Education
Degrees, certifications, and relevant coursework
FORE School of Management
Post Graduate Diploma in Management, Marketing and Finance
2024 -
Pursuing PGDM with dual specialization in Marketing and Finance, focusing on brand strategy and financial analysis.
Narsee Monjee Institute of Management Studies
Bachelor of Commerce (Hons.), Commerce
2020 - 2023
Completed Bachelor of Commerce with Honors, gaining a strong foundation in commerce and management principles.
Billabong High International School
Higher Secondary Certificate, Commerce
2019 - 2020
Completed 12th standard with a focus on commerce and related subjects.
Delhi Public School, Sushant Lok
Secondary School Certificate, General Studies
2017 - 2018
Completed 10th standard with a strong academic record.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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