kanika rajani

I am a seasoned Brand Manager with a strong passion for story-driven marketing and branding strategies. My expertise lies in leveraging the power of storytelling to create compelling and disruptive communication that brings brands to life. With a solid foundation in market research and trend analysis, I have successfully developed integrated media campaigns that resonate across various platforms.

In my recent role as a Senior Brand Manager at Volume, I managed D2C e-commerce strategies that significantly drove sales and enhanced brand recall. I effectively utilized digital channels and influencer marketing, optimizing brand visibility through analytics and KPIs. My experience includes leading global branding efforts and collaborating with international teams to tailor strategies for diverse cultural markets, ensuring impactful brand presence.

Throughout my career, I have cultivated strong professional relationships and acted as a primary liaison for client briefs, ensuring timely delivery of solutions aligned with client objectives. My ability to transform consumer insights into actionable branding strategies has been a key factor in my success, and I am eager to bring my expertise to new challenges in the marketing landscape.