Vaishnavi Yelure
@vaishnaviyelure
Web Analytics Engineer building scalable GTM/GA4 and server-side tracking systems.
What I'm looking for
I’m a Web Analytics Engineer with 2+ years of experience building end-to-end tracking solutions using GTM and GA4, including button clicks, form submissions, and user interactions. I specialize in JavaScript-based event tracking and dataLayer implementation, ensuring analytics stays accurate across platforms.
At Datahash Technology Private Limited, I implemented and managed server-to-server integrations for first-party data tracking (Meta CAPI, Google, TikTok, Snapchat). I also ensured compliance with privacy regulations (GDPR, CCPA) while handling user data, and I optimized AWS DynamoDB read/write throughput using CloudWatch metrics.
I bring a strong engineering mindset to analytics: I use Chrome DevTools for debugging, design structured event payloads, and build automation tools that reduce manual effort by generating and managing GTM container configurations. Right now, I’m enhancing my expertise in frontend and backend integrations for end-to-end implementation.
Experience
Work history, roles, and key accomplishments
Web Analytics Engineer
Datahash Technology Private Limited
Mar 2023 - Present (3 years 1 month)
Implemented and managed end-to-end analytics tracking with GTM and GA4, including button clicks, form submissions, and user interactions. Set up server-to-server integrations (Meta CAPI, Google, TikTok, Snapchat) for first-party data tracking while ensuring GDPR/CCPA compliance.
Education
Degrees, certifications, and relevant coursework
Government College of Engineering & Research, Avasari Khurd
Bachelor of Engineering (B.E.), Computer Engineering
2020 - 2023
Grade: 9.25 CGPA
Earned a Bachelor of Engineering (B.E.) in Computer Engineering from Government College of Engineering & Research, Avasari Khurd, achieving a CGPA of 9.25.
S.V.S.M.D's Polytechnic, Akkalkot
Diploma in Computer Engineering, Computer Engineering
2017 - 2020
Grade: 94.57%
Activities and societies: Developed a fake website detection system; participated as a finalist in the S.V.S.M.D's Polytechnic, Akkalkot competition and received recognition for innovative contributions.
Completed a Diploma in Computer Engineering at S.V.S.M.D's Polytechnic, Akkalkot, scoring 94.57%.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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