Open to opportunities

Umang Tayal

@umangtayal

I manage Demand Gen and Performance Max campaigns that drive subscriber growth for Disney Streaming Services.

At Publicis Global Delivery, I manage end-to-end Demand Gen and Performance Max acquisition campaigns for Disney Streaming Services across AUNZ, driving subscriber growth through setup, trafficking, analysis, and optimization.

I've also executed programmatic campaigns through DV360, Amazon DSP, and Yahoo DSP, while maintaining rigorous QA and supporting social media QA across Facebook, Pinterest, Snapchat, and Reddit. My experience spans campaign management for clients including Disney Streaming Services, Toyota, Ralph Lauren, Pizza Hut, Inspire Brands, and KFC.

Experience

Work history, roles, and key accomplishments

Current

Associate Manager - Performance Media

Current

Publicis Global Delivery

Apr 2026 - Present (4 months)

Manage end-to-end Demand Gen and PMax acquisition campaigns for Disney Streaming Services across AUNZ to drive subscriber growth. Handle setup, trafficking, analysis, and optimization to improve efficiency and achieve client performance metrics.

Performance Max Campaign Management Ad Trafficking Performance Analysis Optimization Digital Marketing

Performance Media Analyst

Publicis Global Delivery

May 2024 - Mar 2026 (1 year 10 months)

Managed end-to-end programmatic campaign execution for Disney Streaming Services utilizing DSPs including DV360, Amazon DSP & Yahoo DSP, consistently aligning with client objectives to maximize performance. Ensured high operational integrity through rigorous, error-free QA and screenshot validation processes, and executed social media QA across Facebook, Pinterest, Snapchat, and Reddit.