At Whole Customer Media, I co-founded and operated a performance marketing business built around multi-brand acquisition funnels, email programs, and lead generation. I managed advertiser and partner requirements, pacing, lead quality, and campaign optimization.
I operated an automated lead pipeline averaging approximately 1,000 new leads per day and 1,000 leads delivered daily to advertisers. I also designed and operated segmented email programs sending approximately 5 million emails per month for more than seven years.
At Smart Direct Media, I co-owned a digital marketing business focused on email campaigns, subscriber acquisition, and lead generation. Earlier, I co-founded Peak Impact Inc. and managed customer operations and lead fulfillment.
