Thomas McKeown

Create business plans and company objectives, and design services and deliverables for the life sciences market. Set up customer outreach processes and AI workflows, advising on pharmaceutical account-based marketing and ABM campaign execution.

Led global enterprise pharma sales across accounts including Stryker, BMS, and Roche, managing both new business and existing customer growth. Mapped pharma accounts to open new relationships and opportunities, delivering €1.98M revenue in 2023.

Managed existing enterprise pharma accounts to expand revenue opportunities and developed account breakout strategies to increase value per account. Coached and led a team of four SDRs and implemented outreach strategy improvements, reaching €2.25M revenue in 2021 (avg deal size €40k).

Generated sales opportunities resulting in €800k closed revenue and advanced into account management after nine months. Implemented account mapping and business intelligence processes for the SDR team and developed an ABM strategy for SDR/sales.

Owned $3.0M per year in closed revenue and consistently exceeded quota through improved sales campaign processes. Completed Infor accreditations (HCM, SCE, d/EPM, CX), earned an Infor Excellence Award for mentoring colleagues, and covered the Iberian market while a colleague was on maternity leave.

Executed and commercialized marketing campaigns for blue-chip clients, managing Dell, IBM, and Symantec accounts. Produced £300k quarterly revenue and delivered an average 12x ROI, growing pilot campaigns into key accounts.

Achieved above 200% of sales targets each quarter and opened relationships with C-level stakeholders inside blue-chip accounts. Built new training for business development representatives and earned technology vendor accreditations (Dell, Symantec) before being fast-tracked to account management.

Managed new business development for a small digital agency, helping small businesses expand their customer base using mobile technologies. Commercialized web development, SEO, and mobile SEO and delivered mobile optimization solutions including HTML5 and responsive design.

Designed a corporate services program and regularly met or exceeded sales targets for the department. Implemented programs that increased company revenues by 20% in the first year.

Consistently achieved quarterly and monthly sales targets and completed sales training to improve performance. Passed in-house financial compliance exams and maintained adherence to internal requirements while executing sales activities.

Completed 3 A-Level passes (baccalaureate equivalent) and 10 GCSE passes.