Tarun Saini

I’m a customer-focused ad tech professional with 4.5+ years across ad operations, yield optimization, and publisher success. I manage the full loop of monetization performance—reviewing results, resolving issues, and building account growth plans backed by data.

In my recent role as an Ad Operations and Yield Manager (Remote), I oversee client revenue performance and implement yield optimization strategies to improve eCPM, RPM, and fill rate. I work closely with Customer Success and internal stakeholders to troubleshoot publisher blockers, run experiments (A/B tests on floor pricing, ad refresh types, and layout performance), and lead Prebid wrapper updates and new bidder integrations.

Previously at Zelto (AdPushup), I supported B2B publisher accounts generating $1M+ in monthly revenue, and I served as a Customer Success Manager for 1.5 years—leading QBRs, performance reviews, and retention-focused communication. I’m known for translating auction and monetization insights into actionable recommendations, including a 12% average RPM lift within one quarter and contributions to 100% year-over-year MRR growth across managed accounts.