Open to opportunities

Talha Ahmed

@talhaahmed3

Message

Creative Strategist blending storytelling and performance marketing to grow brands with measurable results.

Pakistan

Message

What I'm looking for

I’m looking for a marketing role where I can own creative + performance together—building lifecycle and paid campaigns, leading UGC/influencers, and using creative analytics to iterate. I want a collaborative team that values bold storytelling and measurable growth.

I’m a creative strategist who blends documentary and journalism roots with performance marketing to build bold, authentic advertising campaigns. I focus on creative that earns attention—and conversion—by connecting story, strategy, and data.

In my current role, I lead end-to-end marketing strategy across brand communication, performance marketing, lifecycle marketing, social media, content, campaigns, and customer acquisition. I’ve driven strong efficiency improvements (9x ROAS) and doubled average daily delivery orders from ~350 to ~700 through performance marketing, lifecycle campaigns, creative optimization, and clearer offer communication.

Previously, as a Creative Manager at Synite Digital, I owned unified content strategy across organic and paid channels and led performance creative for Meta and Google. I conceptualized and optimized ad creatives to maximize CTR, CVR, and ROAS, and I ran UGC and influencer-led campaigns that kept outputs native, scalable, and performance-focused.

Earlier work strengthened my production and communications foundation, from multimedia producer responsibilities (story research, scripting, storyboarding, interviews, and team leadership) to communications execution for digital-rights advocacy. I’m motivated by curiosity, creative boundary-pushing, and turning insights into repeatable creative learnings.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

WrapLab

Jan 2026 - Present (9 months)

Led marketing strategy across brand communication, performance marketing, lifecycle marketing, social media, content, campaigns, and customer acquisition for WrapLab. Drove launch planning for 3 branches, optimized Meta and digital performance (9x ROAS), doubled daily delivery orders from ~350 to 700, and oversaw creative direction and vendor coordination.

Creative Analytics Marketing Strategy Performance Marketing Meta Ads Campaign Management ROAS Lifecycle Marketing Customer Acquisition Customer Retention A B Testing Creative Direction Social Media Strategy Offer Communication CVR CPA

Current

Content Consultant

Current

Your Islamabad

Aug 2023 - Present (3 years 2 months)

Conducted research and curated engaging Instagram content for Your Islamabad, highlighting the city’s news, events, and cultural richness. Designed graphics, wrote engaging captions, managed brand collaborations, and contributed to follower growth from 15k to 80k+.

Graphic Design Captions Brand Partnerships Social Media Growth

Creative Manager

Synite Digital

Mar 2024 - Dec 2025 (1 year 9 months)

Owned end-to-end content strategy across organic and paid channels, aligning social, performance, and brand objectives into a unified growth approach. Led performance creative strategy and UGC/influencer campaigns across Meta and Google, using campaign data to iterate creatives and messaging for improved CTR, CVR, and ROAS.

Creative Analytics Content Strategy Social Media Strategy CVR ROAS Meta Ads Messaging And Hook Iteration Stakeholder Management Project Management

Multimedia Producer

Stray Media Guild/Uncut

Jun 2022 - Jul 2023 (1 year 1 month)

Created and coordinated digital content formats and documentary story ideas, including research, scripting, and storyboarding. Managed production and content operations, sourced and conducted interviews, helped develop the company brand identity across multimedia platforms, and supported PR campaigns that contributed to Uncut’s YouTube growth (13k subscribers and 800k+ views).

Research Storyboarding Interviewing Production Coordination Team Leadership Brand Identity

Communications Executive

Media Matters For Democracy

May 2020 - Apr 2021 (11 months)

Conducted research and wrote campaign content for 'Hamain Kaisa Internet Chahiye?' focused on digital rights. Supported news story and animated explainer production, helped secure endorsements for the Public Charter for Digital Democracy, and contributed to online campaign execution and social media design.

Content Writing Research News Story Monitoring And Production Social Media Design Stakeholder Endorsement Support