At Ogilvy, I contribute to integrated marketing campaigns and creative pitches for Telenor Pakistan and EasyPaisa. I develop consumer insights, campaign platforms, big ideas, storyboards, and moodboards for client presentations.
At Synergy Dentsu, I developed integrated campaigns, content strategies, and creative concepts for brands including Murree Brewery, UBank, FFC, LOLC Bank, and KMBL Conventional. I also supported new business pitches with campaign ideation and presentation preparation.
At Hygge Bikes (Denmark), I managed marketing communications across social media, the website, email, and digital advertising. I produced copy and campaign messaging, and supported influencer collaborations and product launches.
At ARKA Creative Agency, I developed social media strategies and led content planning, campaign concepts, copywriting, and execution for brands including Howdy, Sweet Crème, and KAF Coffee.
