SWETA JAMGADE
@swetajamgade1
Product Marketing & Growth professional
What I'm looking for
I'm a Product Marketing professional with 7+ years of overall experience — the last 5+ focused on product marketing and growth, building on two earlier years in account planning and sales strategy.
I enjoy connecting the dots between what customers need, what products offer and how businesses bring that value to market.
My work spans customer research, positioning, messaging, segmentation, content strategy and optimisation, across paid campaigns, websites and digital customer journeys. I'm looking for my next role with a distributed or global team, flexible for EU and US timezone overlap.
Experience
Work history, roles, and key accomplishments
Chief Manager - Product Marketing
ICICI Prudential Life Insurance
Aug 2021 - Present (5 years)
Drove 516% YoY revenue growth for a child product through differentiated messaging, strategic campaigns, and funnel optimization; improved campaign ROI by 22% and boosted lead quality by 15% while leading content and design teams to achieve 42% CTR uplift.
Sr Manager II – Marketing & e-Commerce
ICICI PRUDENTIAL LIFE INSURANCE
Aug 2021 - Present (5 years)
Led the development and execution of omni-channel marketing campaigns, resulting in significant revenue growth and improved lead conversion rates. Conducted extensive market research and crafted effective content strategies, optimizing digital marketing efforts and enhancing customer engagement.
Manager – Account Planning
RELIANCE BROADCAST NETWORK LTD, BIG FM
Apr 2019 - Aug 2021 (2 years 4 months)
Identified market opportunities and developed strategies for over 150 clients, enhancing client acquisition through data-driven proposals. Conducted market research to elevate the Bangalore station's performance.
Manager - Account Planning
Reliance Broadcast Network
Apr 2019 - Aug 2021 (2 years 4 months)
Identified and leveraged ₹22 crore market opportunities and developed strategies for 150+ clients, produced 50+ data-driven proposals and secured partnerships with major brands leading to market-share gains for the Bangalore station.
Education
Degrees, certifications, and relevant coursework
Indian Institute of Management Ranchi
Master of Business Administration, Marketing & Operations
2017 - 2019
Completed a Master of Business Administration with focus on Marketing and Operations from 2017 to 2019.
National Institute of Technology Calicut
Bachelor of Technology, Chemical Engineering
2012 - 2016
Completed a Bachelor of Technology in Chemical Engineering from 2012 to 2016.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
swetajamgade.netlify.comSalary expectations
Social media
Skills
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