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Sushmitha SiriginaSS
Open to opportunities

Sushmitha Sirigina

@sushmithasirigina

I drive B2B SaaS adoption, retention, and expansion through customer analytics and enablement.

United States
Message

What I'm looking for

I'm looking to drive customer adoption, retention, and expansion through data-driven customer strategy, enablement, and cross-functional collaboration.

I've driven customer adoption and warehouse optimization at Keurig Dr Pepper, building onboarding programs and an intelligent bin and lane recommendation system that achieved 85%+ user adoption across 281+ SKUs.

Previously, I managed 75+ enterprise B2B SaaS accounts at Kenyt.AI, using SQL, Power BI, and customer-health insights to reduce churn, support renewals, and identify expansion opportunities. My experience also includes Google Ads consulting, channel partner success, and data-driven campaign optimization.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Washington logoUW

University of Washington

Master of Science, Business Analytics

2025 -

Pursuing a Master of Science in Business Analytics at the University of Washington, expected to complete in 2026.

IS

ISBR Business School

Post Graduate Diploma in Management, Marketing & Business Analytics

2019 - 2021

Completed a Post Graduate Diploma in Management with a focus on Marketing and Business Analytics.

National Institute of Technology Calicut logoNC

National Institute of Technology Calicut

Bachelor of Technology, Electronics & Communication Engineering

2014 - 2018

Earned a Bachelor of Technology in Electronics & Communication Engineering.

Tech stack

Software and tools used professionally

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