Sudip Majumder

I have successfully spearheaded a range of digital marketing strategies that have led to substantial increases in both leads and conversions throughout my career. In my role at BEFORE OTHERS, I took the initiative to develop and manage comprehensive email marketing campaigns. These efforts were particularly rewarding, as they culminated in an impressive 76% increase in lead generation and a remarkable 65% boost in conversion rates. My hands-on experience includes leveraging advanced platforms such as Google Analytics for data analysis, Facebook Ads Manager for targeted advertising, and Klaviyo for crafting personalized email campaigns that resonate with audiences.

Currently, I serve as a Marketing Automation Support Consultant at Lonza, where I play a crucial role in enhancing our email marketing and personalization efforts. I utilize Adobe Marketo for executing A/B testing to gauge the effectiveness of different strategies and perform meticulous audience segmentation to ensure our messages reach the right people at the right time. My strong analytical skills enable me to design and create sophisticated automated marketing analytics dashboards, which provide valuable insights for more informed decision-making and improved project management outcomes.

I am deeply passionate about enhancing user engagement and continually seek out opportunities to apply my expertise in new and challenging environments. My commitment to innovation and results-driven marketing fuels my enthusiasm to take on fresh challenges and contribute to organizational success..

In my current role as a Marketing Automation Support Consultant, I support Lonza with email marketing and personalization campaigns, utilizing Adobe Marketo for A/B testing and audience segmentation. My analytical skills have enabled me to create automated marketing analytics dashboards, leading to more informed decision-making and improved project management outcomes. I am passionate about enhancing user engagement and eager to bring my expertise to new challenges.