Taniya V

I am a B2B digital marketer with over three years of hands-on experience building and optimizing email-first and SEO-driven campaigns for enterprise SaaS and high-traffic consumer brands. I translate complex product features into clear, customer-focused narratives and use data to drive improved engagement and lead quality.

At my most recent role I ran 25+ email campaigns monthly for Fortune 500 clients, managing full campaign lifecycles from data cleaning and segmentation to launch and performance reporting. I led audience segmentation by company size, industry, role, and past engagement to improve targeting and raised qualified leads by 20% through account-based campaigns.

I strengthened conversion rates by 25% with better message fit and reduced campaign launch time by 30% by improving workflows and cross-functional coordination. I also conducted technical and content SEO audits, built short-term SEO roadmaps, and recommended fixes to improve crawlability, UX, and organic performance for large websites.

I combine practical tool proficiency (HubSpot, Mailchimp, SEMrush, Ahrefs, Google Ads, Facebook Ads Manager, Power BI) with formal training in ads, analytics, and product marketing to deliver measurable growth. I focus on clear messaging, rigorous testing, and collaborative execution to help companies scale demand generation.