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subir roySR
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subir roy

@subirroy

I build growth engines using paid acquisition, AI automation, and ICP-focused landing pages.

India
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What I'm looking for

I'm looking to build and scale growth engines across paid acquisition, AI automation, outbound, content, and product marketing, with ownership of measurable go-to-market outcomes.

At Steer Health, I scaled inbound pipeline from under 10 to 30+ monthly leads in three months by running LinkedIn, Google, and partner ads, building ICP-specific landing pages, and launching SEO-driven campaigns.

I’ve built growth infrastructure from scratch, including Clay-based lead enrichment, Instantly cold-email sequences, founder podcast distribution, and AI-assisted content systems across LinkedIn, YouTube, and email. I also led ICP research that helped shift Steer Health’s go-to-market focus toward health systems.

I co-founded and shipped DailyWriter, a voice-to-text SaaS, taking product, marketing, and sales from zero to paying customers. Earlier, I drove category growth and operational automation at JioMart and Blinkit, and managed a $13M+ sales territory at Marico.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management, Bangalore logoIB

Indian Institute of Management, Bangalore

Master of Business Administration, Marketing

2016 -

MBA in Marketing from Indian Institute of Management, Bangalore.

National Institute of Technology, Silchar logoNS

National Institute of Technology, Silchar

Bachelor of Technology, Electrical Engineering

2012 -

B.Tech in Electrical Engineering from National Institute of Technology, Silchar.

Tech stack

Software and tools used professionally

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