Open to opportunities

Steve Gershen

@stevegershen

Senior Digital Product Manager leveraging analytics and AI to deliver digital platforms that improve engagement and retention.

United States

Message

What I'm looking for

I’m looking to lead digital product strategy for web, mobile, and customer experience, partnering cross-functionally to deliver secure, compliant platforms. I want to use analytics, experimentation, and AI-enabled workflows to improve usability, engagement, and retention.

I’m a Senior Digital Product Manager with 15+ years of experience delivering digital platforms, enterprise SaaS solutions, and customer-facing web and mobile products. I define product strategy, manage roadmaps, and continuously optimize customer journeys with measurable, data-driven outcomes.

Across regulated and enterprise environments, I partner with engineering, UX, design, marketing, analytics, and business teams to translate customer insights into scalable digital solutions. I lead product discovery, requirements management, Agile/Scrum delivery, release planning, and executive communication to keep stakeholders aligned through launch and beyond.

I specialize in leveraging analytics, experimentation, and AI-enabled workflows to streamline operations and accelerate innovation. I build KPI dashboards, intelligent alerting frameworks, and AI-powered prototypes to validate journeys, evaluate personalization opportunities, and improve usability and engagement.

From identity management and authentication workflows to customer experience platform configuration and omnichannel consistency, I focus on secure, compliant capabilities that improve verification and time-to-action. My approach blends platform scalability, accessibility, and workflow automation to strengthen engagement, retention, and business results.

Experience

Work history, roles, and key accomplishments

Digital Product Manager

IGT

May 2025 - Apr 2026 (11 months)

Owned digital solutions for identity management, account services, authentication workflows, and RBAC requirements across regulated jurisdictions. Led customer discovery and redesigned AI-enabled onboarding and KYC experiences, improving drop-off, verification completion, and time-to-first-action.

Identity Management RBAC KYC Compliance and Controls Customer Discovery Product Requirements Content Management Personalization Databricks Predictive Analytics Alerting Workflow Automation

Senior Digital Project Manager

Solu Technology Partners

Jan 2024 - Jan 2025 (1 year)

Served as an SME for analytics and operational reporting, improving defect resolution time and platform reliability. Coordinated across product, engineering, and vendors to improve system performance and end-user satisfaction.

Operational Reporting Cross functional Coordination Systems Performance Operational Readiness

Senior Digital Product Manager

Light & Wonder

Oct 2022 - Jan 2024 (1 year 3 months)

Owned enterprise SaaS product strategy and roadmaps across web and mobile platforms, defining MVPs, prioritizing features, and managing backlogs. Led Agile delivery through requirements, UAT, release planning, and risk management, and explored AI-enabled product concepts using experimentation and analytics.

Enterprise SaaS Products Roadmap Development Backlog Management Agile Scrum Requirements Management UAT Release Management Risk Management Stakeholder Management Workflow Automation AI Product Prototyping

Senior Product Manager

Light & Wonder

Jan 2022 - Oct 2022 (9 months)

Led operational and product initiatives for large-scale distributed retail and digital commerce systems across North American markets. Improved deployment efficiency and expanded platform adoption and user engagement through lifecycle and experience improvements.

Product Management Digital Commerce Product Operations Reporting Systems Deployment Platform Adoption User Engagement Prototyping

Creative Digital Developer - Team Lead

Light & Wonder

May 2010 - Jun 2015 (5 years 1 month)

Built and led cross-functional digital product and technical teams supporting enterprise platforms and establishing scalable workflows and delivery processes. Improved delivery time, scaled team capacity, and increased user interaction through engagement systems and workflow optimization.