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Onyinye Peace Okafor

@onyinyepeaceokafor

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Experienced Content Specialist with a focus on digital marketing strategies.

Canada

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What I'm looking for

I am seeking a dynamic role that fosters creativity and growth in digital marketing.

I am a dedicated Content Specialist with over 7 years of experience in crafting and implementing effective content strategies that drive marketing success. My expertise lies in content creation, management, and distribution across various digital and social media platforms. I have a proven track record of enhancing brand visibility and engaging target audiences, which has led to significant customer acquisition for both B2B and B2C products.

Throughout my career, I have successfully collaborated with diverse departments to optimize campaigns using analytics. My role as a Marketing Specialist at Daqsurian Agency allowed me to plan and execute comprehensive content strategies that resulted in a notable 15% growth in website traffic and brand awareness. I am passionate about leveraging my skills in digital marketing and content management to create impactful campaigns that resonate with audiences.

Experience

Work history, roles, and key accomplishments

Marketing Specialist (Content Marketing)

Daqsurian Agency

Jun 2020 - Oct 2024 (4 years 4 months)

As a Marketing Specialist, I planned and executed content strategies for various marketing campaigns, focusing on SEO/SEM, social media, and digital advertising. I developed content for mobile apps and websites, leading to significant user acquisition and traffic growth.

Content Strategy SEO Digital Marketing Social Media Management Google Analytics Content Creation Copywriting Video Production Performance Analysis

Digital Marketing Executive

Zarttech

Oct 2021 - Jan 2022 (3 months)

Managed B2B product marketing operations, focusing on social media management and content strategy. Developed a comprehensive social media strategy that increased engagement and lead generation significantly.

Content Strategy Social Media Management SEO Digital Advertising YouTube Optimization B2B Marketing Collaboration Analytics

Community Manager

RPDC

Sep 2019 - Mar 2020 (6 months)

Developed and implemented community engagement strategies for restaurants, resulting in increased repeat business and client satisfaction. Managed online communities and organized events to foster client relationships.

Community Engagement Event Management Implementation Strategy Collaboration Marketing Strategies Brand Loyalty

Digital Marketing Consultant

Mindcre8ive

Feb 2018 - Jul 2019 (1 year 5 months)

Executed social media campaigns and content strategies for various clients, leading to increased engagement and ROI. Developed comprehensive digital marketing strategies including SEO and PPC.

Campaigns Content Strategy SEO PPC Digital Marketing ROI Analysis Content Development

Social Media & Community Manager

Music Africa TV

Jun 2016 - Jan 2018 (1 year 7 months)

Spearheaded social media initiatives and managed content creation, resulting in increased user engagement and subscriptions. Utilized analytics to inform content strategies and improve audience reach.