Stella Musinga

Built an agribusiness from concept to operation, increasing production capacity by 35% and achieving sustained quarterly revenue of $750,000 through cost management and market expansion.

Led regional commercial operations across East & West Africa and Indian Ocean islands, delivering 18% YoY revenue growth and a 15% market share increase through optimized distribution and partner enablement.

Drove business development across East Africa, onboarding four distributors and executing pricing and product strategies that increased customer acquisition by 30%.

Managed operations across seven markets in East Africa, implementing training and forecasting that led to a 40% increase in product placements and generated $5M in new regional revenue.

Launched Nestlé Professional in the Southern Cone, onboarding six catering partners and growing B2B sales from CHF 2.8M to CHF 5.2M within two years.

Owned channel and category strategies across East Africa, delivering a 40% improvement in product knowledge retention and a 25% boost in sales effectiveness through training programs.

Led an 18-member sales team nationwide, exceeding monthly revenue targets by 20% and managing channel objectives and customer care center development.

Managed customer and category performance across East Africa, implementing planograms and retail programs that improved category performance and product availability.

Completed the Enterprise Development Programme at Strathmore Business School focused on business development and enterprise growth.

Completed an MBA in Financial Management, covering advanced finance, strategy, and management topics.

Completed a Postgraduate Diploma in Sales & Marketing focused on professional marketing and sales disciplines.

Completed a diploma program in Food Science and Technology focusing on food systems, processing, and quality control.